Company Corporate Interviews Pharmaceuticals 
Solo PR Pro
JANUARY 18, 2022
It happened organically following many successful years in broadcast production and healthcare and pharmaceutical public relations. Shirley graduated from the University of Georgia with a degree in public relations and a Master’s degree from Seton Hall in corporate and public communications. Cross-country career path.
Communications Conversations
MAY 20, 2020
” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. During the pandemic, however, two new companies have emerged as powerful players in the brand journalism category. And, the names of these two companies might surprise you: Salesforce and Johnson & Johnson.
Contently - Strategy
JANUARY 26, 2023
The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Companies Doing Thought Leadership Content Well Thought leadership content comes in many shapes, sizes, and formats. Those ideas can really move the needle. Many of them offer COVID-19 vaccinations.
Cision
JULY 28, 2016
In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. What are some of the differences in building a PR strategy for a large company versus a small nonprofit? How did you get your start in PR? How can they overcome them?
MaccaPR
MARCH 12, 2019
But today, medical device is only 20 percent of our agency’s business; our other marketing work spans the entire scope of health: health insurance, pharmaceuticals, and direct to consumer healthcare products. Our employees have to understand regulatory rules in complex industries from hearing aids to pharmaceuticals.
Mindful Marketing
JULY 4, 2020
While conquering COVID-19 lies mainly in the hands of certain medical researchers and pharmaceutical companies, overcoming racism depends on everyone and everything, including marketing. ” It’s good that certain companies finally have resolved to remove overtly racist branding (e.g.,
Sword and the Script
SEPTEMBER 19, 2017
In the time I spent in-house for a global company and focusing on marketing to lawyers, one of the questions I’d consistently hear in the course of work from attorneys was this: There’s so much noise in marketing, how can I tell what is real and what is snake oil? Larry is my guest in this latest interview in the Off Script series.
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