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Social Media Intelligence Can Boost the Bottom Line

The Proactive Report

Rosetta Stone had always marketed their language courses to people who wanted to learn another language for practical reasons: doing business in another country or foreign travel. With the goal of creating a community they could listen to Rosetta Stone started a Facebook page and actively gathered a large number of their customers there.

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Barbara Rozgonyi Talks 2022 Sales Success Strategies on The Rainmaking Podcast with Scott Love

wiredPRworks

In a recent interview on “ The Rainmaking Podcast with Scott Love ” Barbara Rozgonyi talked about 2022 sales success strategies for business development reps [BDRs], account executives, professional service firms, startups, and small businesses. About Barbara Rozgonyi, Sales Performance Expert.

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Top Takeaways – 2015 Solo PR FPRA Conference Recap

Solo PR Pro

Fun in the sun, brain expanding educational sessions and the camaraderie of your fellow Solo PR members—all in the luxurious setting of a plush resort. Just some of the Solo PR Pro community who joined us in Florida. Scipps School of Journalism at Ohio University. Solo PR PRO member, Arik Hanson, in action.

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Get Inspired by Solo PR at the FPRA Conference—Whether Here or Afar

Solo PR Pro

The Content, Process and Delivery of Successful Social Storytelling – Dan Farkas, Instructor of Strategic Communications, E.W. Scripps School of Journalism at Ohio University. Measurement on a Small Business Budget – Lisa Gerber, Founder, Big Leap Creative.

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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. Sources: Crunchbase , Wall Street Journal , PRWeek , GlobeNewsWire ).

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The Top 10 Books of 2016 (According to Zude)

ZudePR

” This book, his fourth, is a compilation of the most insightful verbatim unscripted answers he’s given to his community during the live q+a element of his YouTube show. You will enjoy this book if you’re an entrepreneur, small business-owner, or someone trapped in a day job and dreaming of a way out.

Writing 84
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5 Evidences that You’re Not Ready for Press

Lauri Pehar Borsh

How can you use your product to tie and uplift your community? Evaluate what makes their products sell and examine your own product and ask yourself how can you create the same value they have but even more. What is your man bites dog story? Where can you not cut corners but be incredibly detailed? Marry the media. You read right.