Cision

NOVEMBER 28, 2017

First off, what constitutes a small business? According to this handy chart (page 32), the Small Business Administration considers those in the PR industry to be a small business if they earn an annual revenue of $15M or less. The post Why Small Businesses Need a Media Database appeared first on Cision.

Small Business 245

Small Business Media SMB Pitching 245

ImPRessions - Crenshaw Communications

JUNE 7, 2017

In fact, there are many ways in which SMBs can benefit from strategic public relations, and they sometimes don’t realize it. Small businesses today are empowered through digital technology. ” This applies to the media who cover business, whether they’re on the SMB beat or not.

Small Business 168

Small Business SMB Local Viral 168

Garrett Public Relations

AUGUST 30, 2020

For years, small businesses have asked the question – do we really need a digital presence? Studies conducted before March 2020 reported that 70 to 80% of people research a small business online BEFORE visiting the business […]. The answer is – yes.

Small Business 148

Small Business Study Report Publicity 148

Garrett Public Relations

MAY 17, 2020

As small businesses struggle to get their bearings, many wonder how to market themselves. More than 60% of small and medium business owners surveyed said they felt their revenues would shrink for the next six months. The post How Can Small Businesses Prepare for the Recovery?

Small Business 203

Small Business Marketing Crisis Survey 203

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Take, for example, Small Biz Trends, one of the most popular publications targeted to small- and medium-sized business owners. If your company offers a solution that benefits small businesses, consistent coverage in a SMB-focused trade is obviously valuable. Trade stories are foundational.

B2B 319

B2B Company SMB Automotive 319

Garrett Public Relations

DECEMBER 3, 2020

But what can we learn and apply to our digital marketing and communications strategies in 2021? As we prepare to enter a new year, we all wonder what lies ahead. 2020 was anything but predictable. I asked 21 influencers to share their thoughts on this question: What one piece of marketing advice would you offer […].

Marketing 208

Marketing Strategy Communications Publicity 208

Solo PR Pro

MAY 14, 2015

On the second Wednesday in May, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). Can a routine lead to a rut, or does it help to have focus? Chat Highlights.

Social Media 40

Social Media SMB Media Small Business 40