Agility PR Solutions

SEPTEMBER 1, 2021

The post Disconnect between small businesses and consumers revealed—4 areas where they can improve appeared first on Agility PR Solutions.

Small Business 133

Small Business Consumer Marketing Communications 133

Doctor Spin

APRIL 5, 2023

Here are my 10 favourite PR strategies for small businesses. As a small business, having a successful PR strategy is essential for reaching your target audience and achieving growth. Luckily, plenty of PR strategies cater to small businesses needs, allowing them to compete with larger companies.

Small Business 52

Small Business Strategy eBook Reputation 52

Ronn Torossian

APRIL 26, 2016

Why small businesses don’t believe public relations are important cornerstone to growing their business is perplexing and troubling. At times, public relations gets enveloped within the marketing arm of business but they are not one in the same.

Small Business 150

Small Business Marketing Consumer Blogging 150

wiredPRworks

MAY 18, 2022

Why do so many small business owners pay for expensive advice, agree to take action. ” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. .” Barry Moltz gets small businesses unstuck.

Small Business 52

Small Business Social Media Radio Media 52

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Small businesses today are empowered through digital technology. There was a time when starting a business was expensive and intimidating, requiring legal and accounting help, office space, and a friendly banker. The post When A Small Business Has A Big (PR) Advantage appeared first on Crenshaw Communications.

Small Business 168

Small Business SMB Local Viral 168

Prohibition

MARCH 16, 2022

The value of social media for small businesses is immeasurable. For this reason, it is vital that small businesses take advantage of one of the most effective ways to reach potential consumers. The average social media user spends 2.5 hours per day clicking through sites such as Facebook, Instagram, Snapchat and Twitter.

Small Business 71

Small Business Advertising Advertising Social Media 71

Agility PR Solutions

NOVEMBER 1, 2023

Sure, large companies aren’t going to go out of business because they’ve switched to an AI chatbot rather than a human one, but small businesses can never lose that personal touch—it’s one of the […] The post Tips for winning over customers with a people-first communications approach appeared first on Agility PR Solutions.

Communications 114

Communications Customer Service Small Business Company 114

PRSay

MAY 17, 2019

A recurring discussion at the annual Smart Cities New York conference was how tech innovations have the capacity to improve both the lives of urban citizens and the work small businesses do — if people are ready to adopt them. “You need people engaged to make the solutions.”

Small Business 102

Small Business Retail Transportation Technology 102

Agility PR Solutions

FEBRUARY 16, 2022

Effective communication before the pandemic was already a challenge for a lot of businesses. 9 percent of small businesses in the US suffered moderately negative effects due to COVID-19. The post 5 steps for businesses to communicate with customers in the new normal appeared first on Agility PR Solutions.

Communications 155

Communications Small Business Internal International 155

Waxing UnLyrical

MAY 13, 2019

Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. The post 5 Simple Ways Small Businesses Can Ace Social Listening in 2019 appeared first on Shonali Burke Consulting. Guest Post by Amos Onwukwe.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

Shift Communications

NOVEMBER 12, 2015

According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media. A quarter of businesses surveys even stated that they won’t be using social media in the future. As communications professionals, we know those small businesses without social media are missing a key opportunity.

Small Business 60

Small Business Social Media Media Analytics 60

Shift Communications

NOVEMBER 12, 2015

According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media. A quarter of businesses surveys even stated that they won’t be using social media in the future. As communications professionals, we know those small businesses without social media are missing a key opportunity.

Small Business 60

Small Business Social Media Media Analytics 60

Shift Communications

NOVEMBER 12, 2015

According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media. A quarter of businesses surveys even stated that they won’t be using social media in the future. As communications professionals, we know those small businesses without social media are missing a key opportunity.

Small Business 60

Small Business Social Media Media Analytics 60

Beyond PR

JULY 7, 2016

For many small business owners, home is not just “where the heart is.” Check your business’s local search results to make sure the information is complete and up-to-date. Follow her at @prnsmallbiz for tweets about small business marketing trends. . It’s where the money is, too.

Small Business 74

Small Business Local Marketing Guidelines 74

Stern + Associates

AUGUST 25, 2017

In this tricky media landscape we live in, the intersection of business and politics can be a thorny place. The post Should Small Businesses Speak Out on Controversial Topics? Nicole Gagnon, senior advisor at Stern Strategy Group lays out what. Entrepreneur) appeared first on Stern Strategy Group.

Small Business 48

Small Business Groups Strategy Media 48

PRSay

JANUARY 6, 2021

During the pandemic, economic crisis, racial tensions and partisan arguments that have marked 2020, we have started communicating differently. In fact, according to Dr. Vincent Covello of the Center for Risk Communication, stress can decrease people’s ability to process information by up to 80 percent. Our brains on stress.

Communications 197

Communications Viral Fashion Public Affairs 197

Waxing UnLyrical

JANUARY 30, 2013

CRM, public relations and small business. Which makes a good CRM system for small business a necessity. Because we can only grow our businesses if we have a system that helps we keep track of conversations in play, as well as those we need to initiate. magnum via Flickr, CC 2.0. Which is many, many of us.

Small Business 108

Small Business System Google Examples 108

Garrett Public Relations

JULY 3, 2020

Communicating clearly with your customers has never been more important. The post Why Clear Communication Matters Now More Than Ever appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Here's some advice to help you get the messaging right.

Communications 168

Communications Publicity Small Business Crisis Communications 168

5W PR

NOVEMBER 21, 2016

For Small Town Brewery, the support system is its connection to the community. The post Small Town Brewery: Taking a Small Business to a National Sensation using Public Relations appeared first on 5W PR News and Updates, NY Public Relations Agency Blog.

Small Business 103

Small Business Publicity System Community 103

PRSay

JULY 9, 2020

As a Filipina American and member of the PRSA National Diversity & Inclusion Committee, I appreciated that our first webinar addressed what we, the Asian American & Pacific Islander (AAPI) community, have been dealing with since the COVID-19 outbreak began. She currently serves as PR/communications consultant for Comcast NBCUniversal.

Community 149

Community Communications Transportation Employee 149

NewsWhip

APRIL 4, 2024

Once more, G2 has underscored our position as an industry leader in media and social media monitoring as we continue to earn recognition for being high performers across the Small Business, Enterprise, and Mid-Market categories. If you’d like to add your voice for the next set of badges, we’d greatly appreciate a review on G2 here.

Enterprise 78

Enterprise Small Business Case Study Social Media 78

Waxing UnLyrical

APRIL 10, 2012

As a digital communication professional, I resisted the urge to call them and ask why they even had a Facebook presence to begin with (mainly because I realized no one was going to answer anyway). She explained that they were a small family business and that Groupon had actually misunderstood their offer dates, posting them incorrectly.

Small Business 106

Small Business Customer Service Facebook Retail 106

PR 20/20

NOVEMBER 15, 2016

Developing a credible, consistent presence on social media may seem like a daunting task for small or mid-sized businesses. Social media is a communication cornerstone for more than one generation. For example, if your small business targets mothers, your brand may see more success on Facebook versus Twitter, or Instagram.

Small Business 40

Small Business Social Media Media Employee 40

Beyond PR

OCTOBER 11, 2016

These five obstacles could prevent your small business from reaching its full potential. Trying to appeal to everyone typically wastes dollars and time – both of which are precious to small business owners. Frequently small business owners can’t tell you which of their efforts helped bring in the business.

Small Business 40

Small Business Marketing Fashion Nonprofit 40

Garrett Public Relations

DECEMBER 5, 2019

As we in communications and marketing look ahead to 2020, what can we expect? I asked 20 influencers to look into the future and share their thoughts on this question: “What lies ahead for communicators in 2020?” It’s the end of the decade – and what a decade it’s been. Here’s what they predict. 2020 […].

Communications 188

Communications Marketing Publicity Small Business 188

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Facebook, meanwhile is dramatically expanding its Community Help feature to address the pandemic. It’s also increasing grants to small businesses, letting companies fundraise on their own pages, and introducing a place for people to discover digital gift cards for their favorite local restaurants and businesses.

Brand 284

Brand Branding Small Business Retail 284

ImPRessions - Crenshaw Communications

MARCH 12, 2020

The rapid rise of public health warnings about COVID-19 and the ripple effects of the pandemic and our coping strategies pose a particular challenge for any organization, especially its communicators. The effect on employee health is still unclear, and the full business impact has only begun. Make a plan. Manage expectations.

Employee 374

Employee Viral Small Business Travel 374

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Take, for example, Small Biz Trends, one of the most popular publications targeted to small- and medium-sized business owners. If your company offers a solution that benefits small businesses, consistent coverage in a SMB-focused trade is obviously valuable. Trade stories are foundational.

B2B 319

B2B Company SMB Automotive 319

Onclusive

AUGUST 3, 2021

The technology to measure the business impact of communications on a company’s bottom line is now readily available, providing communicators with ample opportunities to develop data-driven PR strategies. Overall, 78% of PR pros measure their communications effectiveness.*

Brand 370

Brand Branding Media Measurement 370

ImPRessions - Crenshaw Communications

MAY 24, 2018

In today’s atmosphere of continuous communications from a multitude of channels, PR people (and their marketing peers) must come up with original approaches to storytelling to break through the noise. Intuit reinvented itself six years ago as a provider of services to small businesses. Small steps lead to larger strides.

Creativity 174

Creativity Small Business Storytelling Travel 174

Sword and the Script

JULY 11, 2023

Christina is a former TV reporter who covers everything from pitching techniques to content creation, and she’s all about teaching growing businesses how to succeed in PR. Small Business PR by Gloria Chou Like Christina, Gloria Chou aims to teach fundamental PR and media relations skills to founders and small businesses.

Publicity 127

Publicity Small Business Trends Leadership 127

Waxing UnLyrical

MAY 2, 2012

Even though it was really early in the morning, I had a terrific car ride… not least because Rick Henry , the operator of the car service (or, at least, the car I was being driven in) had a lot to say about how he, a small business owner: Is using (or not using) social media to drive his business.

Small Business 66

Small Business Mobile Social Media Hotels 66

NewsWhip

SEPTEMBER 12, 2023

NewsWhip continues to earn recognition as high performers in social media monitoring and media monitoring for both the Enterprise and Small business categories. Small-Business “The predictive elements in NewsWhip are 10/10 – we know when our brand is mentioned, by whom, and how widely it’s likely to be shared on social.

Enterprise 78

Enterprise Small Business Software Crisis 78

ImPRessions - Crenshaw Communications

AUGUST 22, 2023

The post How To Build B2B PR Around Invented Holidays appeared first on Crenshaw Communications. Check out this post from Ron Stein about annual events and holidays B2B brands can leverage.) So while it may make sense to leave Presidents’ Day to the mattress companies, B2B brand leaders shouldn’t sleep on holiday marketing.

B2B 156

B2B How To Conference B2C 156

Doctor Spin

MARCH 1, 2024

In-house communications departments. Nonprofits often have PR departments or hire PR professionals to manage their communications and outreach efforts. Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Corporate communications teams.

Publicity 52

Publicity Public Affairs eBook Sports 52

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications.

Interviews 284

Interviews Radio Pitching Small Business 284

PR Fuel

MAY 5, 2022

You may want to make a news release for your small business if your business was recently involved with a local event, such as a charity run. Or, if your business recently changed hours of operation, then you may want to make a news release. The Importance of PR to Small Businesses.

Small Business 91

Small Business Comparison Writing Reputation 91