Communications Interviews Marketing Wireless 
ImPRessions - Crenshaw Communications
MAY 22, 2017
Some say the goal of a great PR program should be to build brand reputation, while sales and marketing actually drive sales. The reality is that the lines between PR and marketing are getting blurrier all the time. This is why earned media – the stories and interviews produced by PR – will always be relevant.
ImPRessions - Crenshaw Communications
SEPTEMBER 27, 2016
The next phase may include round-up or compilation stories secured by making a new market entry a part of a trend or seasonal effort. Her charge was to present the app during seasonal broadcast appearances for back-to-school and Black Friday segments and interviews.
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Mindful Marketing
SEPTEMBER 11, 2015
Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. Prior to joining fama, Jeff was an account manager at FitzGerald Communications (the same PR firm at which our Founder Christine worked early in her career!)
Communications Conversations
DECEMBER 16, 2014
I’m a PR/marketing blogger. Albert was shooting video for a Midwest Area blog post about the show interviewing some of the attendees. . You are correct – we have worked for years with tech bloggers but we also work with various lifestyle bloggers because wireless devices are now used in facets of everyone’s life (or could be!).
Shift Communications
DECEMBER 15, 2016
A long time McDonald’s employee who has Down Syndrome was celebrating her retirement, and we wanted to share the good news with her local community – both to show everything people with disabilities can take on, and that McDonald’s supports them. After an aggressive media relations push, we began to pick up traction in the local market.
Beyond PR
AUGUST 25, 2016
Communicating brand value to executives and investors isn’t about splashy websites or luxurious launch events. You’re not going to get anywhere today if you don’t have a credible, unique story,” says Ken Wincko, SVP of Marketing at Cision and PR Newswire, in Branding for Growth: A C-Level Strategy. A great example of this is Amazon.
Waxing UnLyrical
JANUARY 25, 2012
After all, you don’t have to be an “expert” to blog well, to excel at online marketing, to take great photos and/or videos… right? This is just a lovely little lavalier mic (not wireless), that you can use, with an adapter, to enhance your audio. Get extremely decent audio for videos/interviews.
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