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How to Make Facebook a Career Book

PR Job Coach

Insure that the content of the “Work and Education” section is consistent with your resume and your LinkedIn profile. And again, pick only those subjects and topics that are critical in communicating your “brand” and “character.” If there is coverage in your local newspaper, post the web link in your feed.

Facebook 160
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4 Solo PR Pros on How They Knew It Was The Right Time to Start Their Business

Solo PR Pro

If you're considering leaving a traditional agency or in-house communications gig to go out on your own, you probably have a lot on your mind. Learn from the experiences of: Kathy Casciani, Azul Communications. Elisa Smith, senior communications consultant. Is becoming a solo PR pro the right move for you?

Agency 108
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6 Best Practices for Identifying and Reacting to a PR Crisis

Cision

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Pines wrote his in 1985.

Crisis 120
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Mission Impossible? Migrating to a Career in Public Relations

PR Job Coach

Check the professional development sites of PRSA, IABC and/or other professional communications organization Web sites. You can do this by attending meetings and workshops by your local PRSA, IABC, or publicity club chapters. That said, do not quit your day job until you have done some preparation.

Digg 100
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Why Every Company Needs Media Monitoring

Beyond PR

With technology at the level that it is at now, ignorance is no excuse for any communications team. The ability to identify a crisis before it takes place is the equivalent of having home insurance before an earthquake. Alerts that you can configure will help communications teams avoid and quickly diffuse crisis situations.

Company 73
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Membership has its Privileges – Why Joining is Essential to Staying in Touch!

PR Job Coach

In this age when knowledge and information are king and social infrastructure platforms are proliferating, professional membership organizations are becoming even more essential to the progress and professional development of public relations and communications professionals. The platform typically is self-regulating and updating.

Insurance 111
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Basic Training - Preparing for the Road to a Public Relations Career

PR Job Coach

Go to your local library and even the web sites of organizations that focus on the the public relations and communications fields - like PRSA, IABC, NIRI, WIC, Arthur Page Society, and Social Media Club, etc. Look up books and white papers about the field. Start reading about the industry. Learn the tools.

Training 106