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Customer Service Is The “New” PR

ImPRessions - Crenshaw Communications

The best PR agency in the world can’t hold a candle to employees who are empowered to do the right thing. The incident didn’t get a lot of attention, but you can bet it mattered to the people who count – the local community. Good PR and great customer service have never been more intertwined.

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Three Steps to Successful Crisis Communication

Melissa Agnes

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Customers / clients. Candidates. Regulators.

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How Social Media Drives B2B PR

ImPRessions - Crenshaw Communications

Because of the longer selling cycle for business products like insurance or software, engagement through social channels may actually pay greater dividends for B2B products and services. But for business customers, the stakes are higher, and the products more expensive, so they need real answers and information.

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The “social CEO”: How AmFam’s Jack Salzwedel manages his social media profiles

Communications Conversations

As part of that research, I stumbled on American Family Insurance CEO, Jack Salzwedel. I also serve as a liaison between his accounts and our Customer Service teams, should a customer or claimant reach out to Jack through social media. About a year ago, I talked about 14 things your CEO should talk about on Twitter.

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Credit Union Times: CU Crisis Planning Essential

Reputation Us

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’

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What Is Crisis Management And Why Its Important?

Prohibition

You will also have to pay for things such as insurance deductibles and additional security. Further, the same study found that customers who have had a bad experience with a product or service are significantly less loyal than those that haven’t. This could cause your business to lose money because of the items stolen.

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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

In addition to that, I’m helping some retailers who are having to lay off staff and convert a lot of their business online, even more so than they had before and communicating that to the public. To be able to communicate and keep those relationships going until you get back to normal is going to be key. Steve Smith: All right.

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