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Helsinki, Finland – Growth Path Ahead

Landis PR

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. Energy and sustainable tech are other fast growing sectors.

Radio 64
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The ESG opportunity for public relations 

Stephen Waddington

The crisis has accelerated many of the changes already underway in media, public engagement, and organisational communication, such as the role of communication as a strategic management function and a more human approach to communication by CEOs and management teams. You can download a copy from the Vuelio website.

Publicity 197
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5 “Founding Fathers” Of PR

ImPRessions - Crenshaw Communications

the concept of two-way internal communications to improve the company’s image after a mine strike massacre. Lee urged Rockefeller to visit aggrieved coal miners and make a public event out of the outreach. As head of corporate communications for oil behemoth Mobil, Schmertz was the most powerful man in PR in the 1970s.

Corporate 178
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PR and social media set for continued growth

Stuart Bruce

For example, last autumn, an initiative by British Gas, which is owned by FTSE 100 group Centrica, to use its Twitter account to promote customer service was greeted by hundreds of tweets pouring scorn on the company’s decision to raise energy prices ahead of winter.”.

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What Clients Really Want From A PR Agency

ImPRessions - Crenshaw Communications

A panel of communications officers from top brands tackled the question recently in a no-holds-barred session at the global meeting of PROI Worldwide. Here’s what these top communications execs said they want and expect from an agency relationship. What do clients really want from their PR agency ? Unanticipated value.

Agency 120
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The APR Is a Mountain You Can Climb

PRSay

When I first learned about Accreditation in Public Relations (APR), the requirements involved seemed like a mountain of work that I did not have the energy to attempt. After a few years of working with military public affairs, I was selected to spend a year as a fellow with the Army public affairs Training with Industry program (TWI).

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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. They all knew that I had no interest in returning to a corporate role.

Apparel 106