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4 Powerful Examples of Earned Media in 2020

Critical Mention

Tracking earned media is essential for PR pros, communications experts and marketers because it can help them to amplify brand awareness and build strategies for the future. In today’s digital age, earned media can take many different forms. Alternative Modes of Transportation. Since its release in March, 22.4

Examples 130
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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

The internet ad market #3 Mobile and telly ad and viewing parity The time spent on media versus advertising revenue is in sync for desktop (18% vs 18%), TV (33%) and mobile (34%). Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 It’s an area that brands should investigate. #6

Report 81
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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 18) “I write and distribute press releases and get executives in front of the media.”. 28) “I build my clients’ reputations by telling their stories via the media.”. 8) “Consult, coach, teach.”.

Employee 149
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Maxim Behar: Social media has made the world better and more understandable, don't be afraid of it!

Maxim Behar

Behar, are the harshest opinions being handed out today not in the courts but on social media? Naturally, social media cannot pass opinions. A huge number of people are parading on social media. In the end social media is not to blame for whether someone did something. Remember - knowledgeable!

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Top 9 CES2022 PR Lessons for Automotive & Mobility Suppliers

Bianchi Biz Blog

Show host, the Consumer Technology Association (CTA), said in May 2021 that the number of exhibitors signed up for the Transportation and Vehicle Technology category has already surpassed the record number from the last in-person event, CES2020, and that more suppliers and brands are continuing to sign up as the U.S.

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How to Plan a Satellite Media Tour That Amplifies Your Earned Media Strategy

Beyond PR

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. When deciding whether a virtual media tour is a smart option for your brand, Risa encourages communicators to consider the following benefits: Satellite media tours save on travel and time.

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12 of the Best Marketing Podcasts that Will Up Your Game in 2020

PR 20/20

Walking your dog, working out, taking public transportation, folding laundry—what do these activities all have in common? Breaking Brand. The creators: Breaking Brand is a podcast by Buffer ( @buffer ), whose products are designed to make social media marketing simpler and smarter. It’s the golden age of podcasts.