Deirdre Breakenridge

JULY 24, 2018

I’ve been writing a lot about the Modern Communicator and answering questions that have flowed in through Twitter, Skype, LinkedIn and Facebook. In 2014, Richard Bistrong , a former international sales executive, contacted me after he was released from prison. He had read my books while he was incarcerated for 14 months.

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Deirdre Breakenridge

NOVEMBER 23, 2016

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I look forward to the PRSA International Conference every year for so many reasons. Book Reviews / Journal Research. Of course, mentoring is at the top of my list.

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PRSay

OCTOBER 17, 2019

Alphas are using mobile devices earlier in life, and they’re adept at connecting with friends and family members via online platforms such as FaceTime, Skype, Zoom and the video game Fortnite. Communicating with the Generation Coming after Gen Z ” at the PRSA 2019 International Conference in San Diego on Oct. Forecasting their impact.

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Cision

DECEMBER 27, 2017

It is not how the marketers perceive their audience — educated, living in above-average socio-economic conditions — but the internal selves that the consumers create for themselves that help them connect to the underdog narrative of the brand.”.

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Waxing UnLyrical

DECEMBER 17, 2012

I don’t do a lot of book reviews. Because I don’t like to skim books, I really read them, and that takes time. However, one book I couldn’t put down was Lee Odden ‘s Optimize , which he graciously sent me earlier this year (disclosure: I received a free copy of the book but was not even asked to write a review).

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PR Conversations

JULY 8, 2016

One of the delightful developments from the International History of Public Relations Conference (IHPRC) and growing interest in the antecedents of the field is the publication of some wonderful books. That was wrong as there would only be one large cake, and there are seven books in the series. Seven books have taken 27 months.

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PR Conversations

JULY 8, 2016

One of the delightful developments from the International History of Public Relations Conference (IHPRC) and growing interest in the antecedents of the field is the publication of some wonderful books. That was wrong as there would only be one large cake, and there are seven books in the series. Seven books have taken 27 months.

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Conference Skype Writing Internal 40