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PR 101: How to Pitch Fashion Bloggers

Cision

It is no secret that fashion blogs have become lucrative real estate for PR professionals. Fashion bloggers generate not only visual and social buzz for a brand but often drive more traffic and attention to what you are promoting than traditional media, due to the organic and personalized voice of a blogger.

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Newsjacking with David Meerman Scott

PR for Anyone

You may consider writing blogs that are relevant to worldwide happenings so that more people can find you online, or you can use social media platforms like Twitter. Create pieces of content somewhere else, a video, a blog post, a piece of content, your Web site, then share it on Twitter but use the appropriate hashtags.

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3 Fast Ways To Fill A Slow-Moving PR Pipeline & Keep Clients Happy

Rock the Status Quo

Let’s use the example of a luxury residential real estate client. Move past real estate trade pubs and consumer media. Are there trade publications, e-zines and blogs related to those industries with short publication cycles for their online platforms? Who buys expensive homes?

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Influencer Insights: Media Moves and Intel for the Week of March 7

Beyond PR

This week’s highlights include a new deputy style director at People, a new editorial projects director at Architectural Digest, and a review of four Tumblr blogs you should be reading. The Wall Street Journal: Chris Kirkham ( @c_kirkham ) has joined @WSJ as a reporter covering real estate and home builders.

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What Goes in a Great Media Kit

ReimaginePR

And I receive them from organizations hoping for coverage in our blog. Headshots of stiff CEO’s are pretty darned old fashioned. Also, you have such a short moment to grab their interest, that top real estate is best used by some compelling copy. I get to sit on both sides of the media kit divide. not be wooden.

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How to Spy on Your Competition & Steal Their Secrets

Cision

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. Bloggers created content on fashion, food, and thousands of other niche passions.

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. Bloggers created content on fashion, food, and thousands of other niche passions.