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Too many beers: ethics and client conflicts – Ken Kerrigan

Ethical Voices

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world.

Ethics 72
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What a Mouse Can Teach Us About Morality

Mindful Marketing

Included are things like poems, musical compositions, books, photos, paintings, blog posts, computer programs, and movies. The Walt Disney Company and Disney Enterprises, Inc. the Disney corporation. Cases like these are good reminders that just because something is legal doesn’t necessarily mean it’s ethical.

Film 94
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? Soon, many private networks merged, commercial servers linked in, and enterprise-level technology hooked upsetting the path for the internet as we know it today.

Ethics 52
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Should Social Responsibility be Selfless?

Mindful Marketing

It doesn’t take much business background to know that the goal of an enterprise is to build market share for itself, not competitors. Before considering the ethics of this query, it’s worth noting that Domino’s strategy does seem to be effective marketing. Subscribe to Mindful Matters blog.

Local 80
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Rather, AI will be used to create a lot of filler and SEO bait.

Marketing 196
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Dawn of the Intelligently Automated Agency

PR 20/20

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world. AI should make us better people, professionals and brands.

Agency 84
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5 Proven Ways PR can Develop Client Media References in B2B Organizations

Sword and the Script

People are afraid, for example, and many corporate clients have policies that prohibit such interviews without a permission slip. Marketing also has purse strings that can be creatively – and ethically – spent to appease a specific rep with the right reference. 1) Soft interviews on your company blog.

B2B 78