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40+ Blogs Marketers Should Be Following

PR 20/20

Hence our obsession with keeping tabs on industry blogs and finding those articles and authors that impact our own ways of thinking. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Below is a guide to Ready North's favorite blogs and publications.

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PR Tips For Stellar B2B Bylines

ImPRessions - Crenshaw Communications

Bylined content helps establish a B2B executive as an industry expert or brand voice, and it’s also a strong way to boost SEO for an individual or company. This typically comes in the form of expertise unique to your executive, company, or industry. Some will be service pieces that offer tips or tools.

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Behind the Headlines With Crenshaw Communications’ Marijane Funess

Cision

As new markets keep reaching out and needing PR representation, her team is ready to jump in. Funess sat down with us to discuss how the PR industry is changing, how to stand out in the marketplace, and how to uniquely position campaigns to gain traction. At Crenshaw, you work with a variety of brands and businesses.

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Who Were The PR Winners And Losers of 2017?

ImPRessions - Crenshaw Communications

Yes, 2017 feels like a lifetime ago, given our breakneck news cycle, but there were plenty of public relations lessons over the year for big brands and business categories. After the election, most mainstream news organizations got busy reminding us why they’re needed with a renewed commitment to quality journalism.

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Make These 4 Edits To Your Digital PR Outreach

Buzzstream

For example, if you were interested in guest posting on the BuzzStream blog but were having a hard time confirming you’ve found the right person, go to LinkedIn, type in BuzzStream, and click on the employees. To double confirm, check the blog itself to see if the person you found has any presence there. . Get your email opened. .

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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

The South by Southwest Conference & Festivals “celebrate the convergence of the interactive, film, and music industries.” Marketers will likely gravitate toward tracks including: Advertising and brand experience. Tech industry. If you’re a marketer, surely you thought ‘yes, please’ to at least two of those categories.

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The Top 10 PR Measurement Atrocities and how to Avoid them

Katie Paine's Measurement Blog

If you are told to just show the “good news” you have crossed to the dark side. Unless you pay for a professional account which will differentiate between URLs, it will also tell you that a story in an obscure food blog a www. Chances are about 50% of raw data will fall into one of those two categories. Then there’s broadcast.