Newsfile

DECEMBER 20, 2023

Melissa Strle Just ahead of COP28, reports of an intriguing trend emerged: over 80% of investors now prioritize ESG factors, highlighting the need for clearer sustainability reporting. AI is benefiting both investors and companies by helping to collect, analyze and report ESG data. Second, privacy and ethics are key concerns.

Tools 52

Tools Report Energy Case Study 52

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . For comms professionals, this intelligence is arriving at a good time.

Media 88

Media Data Reddit Crisis 88

Journalistics

MARCH 15, 2015

While this isn’t a statistically valid analysis of what’s trending at SXSW 2015, here’s my rundown of the trends, activations and platforms that made the most noise in Austin this year. It’s an exciting time to work at the intersection of marketing, technology and communications.

Trends 56

Trends Big Data Mobile Conference 56

Shift Communications

JANUARY 20, 2015

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? Currently a Technology reporter for the Boston Business Journal covering startups, venture capital and the tech sector. Zach Burrus.

Marketing 60

Marketing Privacy Big Data Technology 60

PRSay

NOVEMBER 16, 2016

Big data offers insights that enable customization and pose new cyber security and privacy issues. Mobile technology is transforming how businesses communicate. The role of the communications professional will continue to evolve, and we will anticipate future trends, and support our members at every stage of their career.

Privacy 60

Privacy Ethics Mobile Big Data 60

Stuart Bruce

NOVEMBER 11, 2016

I believe both events are confirmation of a trend I’ve been observing and thinking about for the last six or seven years. The data the party gathers by knocking on the door is gold dust and by conventional wisdom essential to winning an election. Technology. Failure of professional politics. Is only going to get bigger.

Communications 154

Communications Data Policies Twitter 154