Cision
AUGUST 17, 2017
Maximize the Impact of Your Earned Media Programs with Data-Driven Insights. Big data is behind many of the greatest technological breakthroughs of the 21st Century. Data transforms industries by uncovering new opportunities and enabling data-driven decision making, leading to better outcomes.
Waxing UnLyrical
MAY 24, 2018
The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers. Image: Via Pixabay, Creative Commons CC0.
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ImPRessions - Crenshaw Communications
SEPTEMBER 5, 2019
Most experts doubt that neural net-powered artificial creativity can ever equal true human creativity. Ravikant, too, believes that automation, and eventually artificial intelligence, will usher in a new era of creativity and inspiration that sounds positively utopian. And the heart of public relations is in storytelling.
Onclusive
MARCH 8, 2018
Heidi began the webinar by talking about what has fueled the growth in AI by citing that “more data has been created in the past two years than in the entire history of the human race” (SINTEF ITC). AI helps PR pros make sense of these massive quantities of data and surface the insights that matter.
Marketwired
FEBRUARY 16, 2016
#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.
NewsWhip
JULY 29, 2021
The creative elements that you mentioned, and that’s our world. This is maybe something that’s initially well in polls that are too structured and don’t capture new things through emergent, but this is the [NLP] and big data side of it. The predictions are only as good as the data coming into that.
Sword and the Script
JUNE 3, 2017
It was a revival rendered through creative destruction – a rebirth of the technology sector not unlike the first harvest after a massive wildfire. In it he observes: “The CMO is no longer the executive with the big vision to develop flashy ad campaigns, but a leader who must be conversant across big data, creative and technology.
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