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Study: Automotive Manufacturers Still Missing Out on ESG Opportunities

Bianchi Biz Blog

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. ESG is the future – especially in the automotive industry.

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Three Questions Every Business Needs to Ask About Online Risk

David PR Group

Having recently written a book about online reputation issues , I spend a lot of time thinking about online risk, and I am increasingly interested in cybersecurity. Online reputation and cybersecurity are both interconnected and of critical importance for most businesses. Do your employees touch private data? . –John.

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An Honest Look at My APR Journey

PRSay

Six months later, I was at the helm of the entire public relations department — me and a newly-hired intern. Anna Gonzalez, APR works at JP Marketing, a full-service advertising agency headquartered in Fresno, California, where she manages a team of three. Within a few weeks, I was full-time. I wholeheartedly jump off the deep end.

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Discovered by Porsche: the Art of Storytelling

Presspage

Changing Markets: Current State and Challenges In his presentation, Jasper addressed the current state of content and marketing. Data and Relationships : First-party data has become a prized possession for brands seeking to build lasting relationships with their customers, and essential for future-proof digital marketing.

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Procurement Secrets for Selecting the Best PR Agency – Part 2

Bianchi Biz Blog

PR agencies with deep experience in your sector (in our case, the automotive mobility space) have been down this road before with many other clients. Not every client needs a full service, one-size-fits-all integrated marketing communications agency. Client budget size – What’s the typical PR budget for the agency’s clients?

Agency 81
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11 Tips for Choosing a Press Release Newswire

PR Fuel

What’s more, a release distributor should teach you the concept of creating and marketing press releases. Then, cut them one after the other based on their merits and demerits to find the right company to market your releases. Are your core audiences in the local, regional or national markets? Extra Features. Testimonials.

Writing 52
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How Elon Musk built global brands with zero marketing

The Hoffman Agency

We live in a world where the success of huge brands is pegged to high-functioning marketing campaigns, well-thought out slogans, and witty, heart-warming advertisements. Again, another organisation would probably have brought up the customer complaint internally, discussed it over weeks, formed a solution to the problem, and implemented it.

Brand 53