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Spotlight on a Solo PR Pro: Meet Stu Opperman, APR

Solo PR Pro

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings.

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PR Isn’t Just for Big Businesses?

Victorious PR

There is a wide-spread push to avoid big-box stores and save small businesses, as many have had to close their doors for good in recent years. What constitutes a small business varies—by size of firm, number of employees, revenue earned, output measurements like sales and shipments, etc.—but

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How to make your key messages interesting

Public Relations Sydney

And when you’re being interviewed for TV, radio or in print, you will feel better prepared. Make them original Make your key messages unique and specific to your business in order to differentiate your business from its competitors. Here are some tips to help make your key messages memorable.

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8 Tips on Creating an Online Press Release for Small Businesses

PR Fuel

Are you a small business, organization, or individual seeking to boost your visibility and credibility? According to the Harvard Business Review (HBR), 75% of retail products fail in the first year. Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview.

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The Top 50 Social Media Influencers on Twitter

Cision

Digital Marketing Agency. Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Co-CEO of V3 Broadsuite, a marketing agency specialising in the digital space. Award winning digital campaign experts. Forbes Columnist.

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Maxim Behar for the Indian Valasys Media: PR Pivotal to Effective B2B Communication

Maxim Behar

Public relations, at that time, was an unknown concept in Bulgaria as for all the businesses in that region, not only in Bulgaria. So, I started off with a so-called advertising agency at the very beginning and then turned step by step. He told me, Max we have an American company coming to Bulgaria and they need a PR agency.

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Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. Interviews with authors, experts and thought leaders sharing business marketing tips, tactics and resources hosted by one America’s leading small business marketing experts – John Jantsch.