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News planning, tools and workflow to build an editorial calendar

Stephen Waddington

The calendar is typically a working document managed by the PR team and its agencies and shared with the board or senior leadership team and operational areas of the organisation. It’s an approach rooted in PRs and listening to the local environment. Crowdsourced sources of forward planning data include Wikipedia.

Tools 203
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How to Research Industry Trends Hassle-Free

Shift Communications

Wikipedia Top 25 Report. Wikipedia Top 25 Report. Similar to Google News, the Wikipedia Top 25 Report is usually illustrating trending news topics. While Google News is more malleable and can be filtered by industry, categories, or certain key terms, Wikipedia’s should be seen more as a cultural trend snapshot.

Trends 142
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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

William Waugh and Kathleen Tierney, two highly respected colleagues, have written about the profession of emergency management in their 2007 book, Emergency Management: Principles and Practice of Local Government (Washington, DC: ICMA Press, pp. I have done a ton of media work as I am the Public Information Officer as well for our agency.

Education 270
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Domain Expertise: 10 Ways to Build Your Team's Industry Know-How

PR 20/20

At a marketing agency, no day is like the day before. Welcome to agency life. At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. And what should you expect from your marketing agency partners? Crazy, right?)

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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

William Waugh and Kathleen Tierney, two highly respected colleagues, have written about the profession of emergency management in their 2007 book, Emergency Management: Principles and Practice of Local Government (Washington, DC: ICMA Press, pp. I have done a ton of media work as I am the Public Information Officer as well for our agency.

Education 100
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My Segway Ride

Flatiron Communications

From Wikipedia : “Steve Jobs was quoted as saying that it was ‘as big a deal as the PC,’ though later sources quoted him as saying when first introduced to the product that its design ‘sucked.’ The planning was soon underway to launch the technology. He chose to do the interview anyway.

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28 Observations from 28 Months as a Solo PR

ZudePR

Spot on, Wikipedia. 1: Make Technology Your Friend When you first set up as an independent PR consultant, you’re bombarded with an array of decisions. I think that was because I was doing the same races year-on-year, and starting to measure myself against others in my locale; a self-limiting pastime. Just don’t. Click to Tweet.