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TCIP #016 – Malaysia Airlines Crisis Management with Jonathan Hemus

Melissa Agnes

How culture, both organizational and national, impacted Malaysia Airlines’s crisis communication. The importance of getting the first 24 hours right in a crisis. How to plan for a global, viral crisis. Take a look at Malaysia Airlines’s YouTube strategy. Connect with Jonathan on LinkedIn.

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10 Crisis Communication Tips Every Business Needs

Prohibition

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

To explore what your company can learn from the CrossFit crisis, I checked in with Paul Omodt, a former VP of Crisis and Critical Issues with the PR agency Padilla and ex-director of communications for the Air Line Pilots Association, who now operates his own consulting firm , Omodt & Associates Critical Communications.

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Lessons From a Very Public Break-Up

Waxing UnLyrical

Initiated by our brand team and creative agency Clemenger BBDO , we all worked together to develop a coordinated approach across all of our channels, including social media. 200,000 YouTube views in one week. The campaign has brought our brand voice to life in a tangible way through our Twitter, Facebook and YouTube channels.

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PRoust Questionnaire: Sean Kelly

PR Conversations

I enjoy the adrenaline rush of crisis communications. But more seriously, I would say the Canadian Space Agency. What the CSA’s communications team did for the Chris Hadfield mission was literally and figuratively out of this world! What is your favourite occupation in PR? Why do you work in PR?

Film 40
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PRoust Questionnaire: Sean Kelly

PR Conversations

I enjoy the adrenaline rush of crisis communications. But more seriously, I would say the Canadian Space Agency. What the CSA’s communications team did for the Chris Hadfield mission was literally and figuratively out of this world! What is your favourite occupation in PR? Why do you work in PR?

Film 40
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How to Turn Your Brand Crisis into PR Success with Ease

Cision

United Airlines came under fire for forcefully dragging a passenger out from the overbooked flight number 3411 as a video recording of the incident went viral on social media. So, the GitLab staff decided to rope in the professional community for help. Hopefully, the above tips will help you turn a crisis into a PR win.

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