Remove Advertising Remove Media Remove Technology Remove Wireless
article thumbnail

The Art Of Analyst Relations: A PR POV

ImPRessions - Crenshaw Communications

Media relations is a huge part of any PR program , given the third-party validation that comes with earned media. And much like media relations, there are nuances involved. Analysts, including those who cover the technology sectors where our clients do business, tend to have very deep knowledge of their areas.

Wireless 309
article thumbnail

How to Improve Your Social Media Targeting

Cision

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. Interests -> (Business and Industry, Entertainment, Family and Relationships, Fitness and Wellness, Food and Drink, Hobbies and Activities, Shopping and Fashion, Sports and Outdoors, Technology).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

In #PR This is all You Need to Know in 2016

Deirdre Breakenridge

Be afraid that what you offer as a professional isn’t as important as other aspects of the marketing function (did someone say advertising, digital, social?). Brands are shifting focus to “Association” rather than “Advertising”. Just ask Qualcomm Wireless Reach. This is a spank-worthy practice. It is so so so important.

Wireless 150
article thumbnail

Maxim Behar: What will be the television of the future

Maxim Behar

The institution of television has two elements - one is technological, the other is content. The technological cannot be stopped because you see what is happening globally. Maxim: What wesee on social media cannot be shown on a screen. A click to a social media site could not be rigged, could not be manipulated.

article thumbnail

Masters in Marketing: Jeff Drew, fama PR

Mindful Marketing

Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. Prior to FitzGerald, he was an account executive at Professional Media Services, Inc., 3) You specialize in technology.

article thumbnail

The Evolution of Event Marketing; Off Script #27: Mark Granovsky on Why Events are a Microcosm of Industry

Sword and the Script

While most of us take conference registrations, badge scanning, and conference apps for granted as attendees, there’s a lot more to the underlying technology. And that’s how G2Planet got started in creating technology platforms to manage marketing events. 3) What impact has the emergence of digital media had on event marketing?

article thumbnail

Your audience with the public

Stephen Waddington

billion use social media. This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. As traditional media has fragmented, individuals have created their own media on almost every form of social network. The global population of the world is 7.7