ImPRessions - Crenshaw Communications
APRIL 18, 2017
Arrange to meet in person, or at least by Skype to see what kind of chemistry exists. Additionally, with many clients advertising in their own trades, editorial coverage may be low-hanging fruit. Examine your company’s internal and external relationships and look for ways to improve them.
Mark My Words
DECEMBER 15, 2020
The record for an advertising Instagram post was $500,000, paid to Kim Kardashian in 2015, but Mr Borkowski said Oprah’s social media video was ‘a million buck post in free publicity’ at least. He said: ‘Having Oprah Winfrey endorse your product is the golden ticket in global advertising for any company.
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The Proactive Report
JANUARY 15, 2016
In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts. Earned vs Paid Content: Publishing content is one of the core aspects of Digital PR.
The Proactive Report
JANUARY 15, 2016
In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts. Earned vs Paid Content: Publishing content is one of the core aspects of Digital PR.
The Proactive Report
JANUARY 15, 2016
In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts. Earned vs Paid Content: Publishing content is one of the core aspects of Digital PR.
Solo PR Pro
JUNE 21, 2016
Today, you do not have to be a large company with multiple offices to be national or even international. Reach your target area or industry with paid advertising. Schedule Skype or video calls periodically to add a more personalized touch. However, as a solo you are not restricted to working local. Target with content.
PRSay
APRIL 19, 2016
If a client is making the rounds in a particular market, identify the key bloggers (or social influencers) in that area, let them know of upcoming interviews and offer a Skype interview or Q&A prior to the interview. Of course, add posting to social media networks as a third part of this linked tactic set.
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