Advertising Industry Media Training Television 
PR for Anyone
MARCH 30, 2022
It’s the age-old question… what is more impactful to a business – advertising or publicity? 1 – publicity is free – advertising you pay for. #2 2 – publicity is someone else telling the world how great you are – advertising is you telling the world how great you are. #3
PR for Anyone
AUGUST 4, 2022
Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With advertising, YOU direct the message and it’s pretty clear that that is the case because you are paying for it. NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! You get it.
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PR for Anyone
OCTOBER 7, 2021
If the media puts out a story that is already buzzing online, it should continue to buzz through their channel as well. The more people they have paying attention to their outlet, the more advertisers they can get and the better it is for them. Search hashtags related to your industry and see what topics are people are talking about.
PR for Anyone
AUGUST 18, 2022
You’ll see in this week’s short PR Tip video below a few examples where I took clients who wanted coverage on one thing but broadened it to make them an industry expert and then they could get repeat media on that “one thing.” NOW is your time to be seen as THE go-to expert, an A-Lister in your industry!
PR for Anyone
AUGUST 25, 2022
NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. So there are so many opportunities for so many industries. I’d love to connect.:
PR for Anyone
SEPTEMBER 30, 2022
We are “watching” television so we need to “see” what you are talking about. NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! Remember to think about what medium you are pitching. TV should be visual. That helps when you pitch too, to show them the visuals. newsjacking).
PR for Anyone
JANUARY 20, 2022
Media is editorial content unless you are paying for advertising. NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! Here is a video I did on speaking in sound bites that might be helpful to come up with ones for you and your specific topic: Your interview is not a sales pitch. I’d love to connect.:
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