Advertising Guidelines Infographics Publicity 
PR Fuel
MARCH 17, 2020
Public relations , or PR, is the process of communicating with your public or audience. Public relations strategies and tactics center around different ways to connect with your audience. Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations.
5W PR
JULY 15, 2020
Today, most media kits are pitched via online newsrooms, or a web page attached to a company’s main site that features all of the company’s most relevant news and public relations information. Additionally, the company has the option to make updates to a media kit as needed and fix any errors that are noticed post publication.
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Buzzstream
FEBRUARY 1, 2024
Guest Post Outreach Email Template When pitching a guest post idea, the golden rule is to follow the writer’s guidelines on the target site. For example, here are the guest post guidelines from the Hubspot blog. If you miss those guidelines, don’t expect your email to get read. Let me know! Please let me know.
Presspage
NOVEMBER 6, 2017
What you should NOT do when describing your PR success in quantitative terms, is use the well-known but highly criticized Advertising Value Equivalencies (AVE). Putting a dollar value on media coverage and using it to compare with advertising costs is problematic for a number of reasons.
Buzzstream
FEBRUARY 9, 2024
Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.
Cision
APRIL 7, 2017
I initially entered college seeking a career in broadcasting, transitioned to advertising, and then found my true calling in PR. The reality is that the general public won’t care about a particular influencer, but their followers go nuts for them! You’d pay for a photo shoot or an infographic or a video production, right?
The Proactive Report
JANUARY 15, 2016
A new Holmes report lays out five areas where digital changes are likely to intersect with, and have an impact on, Public Relations this year. In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Then we have live-streaming video.
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