Advertising Film Social Media Television 
ImPRessions - Crenshaw Communications
NOVEMBER 4, 2020
Different types of content in the form of press releases , bylined articles , white papers, and social media , among others, can help deliver key messages, amplify thought leadership and boost SEO for a particular brand. . Sponsored content is often confused with native advertising , but it’s actually a subset of it.
PR for Anyone
OCTOBER 7, 2021
What most people forget about with social media is the “social” part. Are you socially listening to the online conversation? If the media puts out a story that is already buzzing online, it should continue to buzz through their channel as well. This is why you need to start socially listening.
Burrelles Fresh Ideas
AUGUST 29, 2023
While the United States stands as one of the globe’s most ethnically diverse nations, the world of mass media has often lagged in echoing the true complexion of our nation. Regrettably, advertising and marketing seem to remain a notable instance of this disparity. This divergence has become increasingly apparent in recent years.
Mindful Marketing
OCTOBER 9, 2022
by David Hagenbuch - professor of marketing at Messiah University - author of Honorable Influence - founder of Mindful Marketing Millions of baseball fans were recently watching televised games when they were unexpectedly hit by a pitch! Smile is a psychological horror movie featuring murders that begin and end with evil smirks.
Burrelles Fresh Ideas
OCTOBER 3, 2023
These pint-sized personalities have amassed legions of followers on social media platforms, partnering with brands and making a significant impact on the world of influencer marketing. In a world increasingly dominated by social media, the appeal of authenticity has never been more significant.
Mindful Marketing
APRIL 23, 2022
Whether toddlers should be by themselves on road-trips is a worthy question, as is why people a half-world away are watching a decade-old television show. ’ is a documentary-style television program in which Japanese parents send their toddlers on their first independent errands. ‘ Old Enough ! ‘ Old Enough !’
Mark My Words
NOVEMBER 20, 2015
Kwik Fit’s winter safety check campaign is proof in point that PR “content” is moving further into terrains previously occupied by advertisers and the media. Kwik Fit’s winter safety check campaign is proof in point that PR “content” is moving further into terrains previously occupied by advertisers and the media.
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