Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

Newsfile

JANUARY 24, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. As well, it synthesizes a host of ideas.

Trends 52

Trends Data-Driven PR Analytics Survey 52

PR Matters

APRIL 21, 2016

Otherwise, PR is not newsworthy or of interest, nor is it meaningful or believable to PR’s “significant others,” i.e., journalists, readers, customers, investors, employees, or the community. As with marketing and advertising, PR can help promote a service, product or brand. A crisis is, by default, a reputation issue.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. Clear communication about compliance efforts helps build trust with customers, investors, and regulatory authorities.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Landis PR

JULY 31, 2023

Solid storytelling, writing and editing skills are still very much in demand. You’re probably not going to ask AI what to do when you’re facing a really nuanced crisis,” Linda said. AI tools can’t handle the nuance that comes with providing sound strategic counsel. The job is too dependent on human elements that can’t be copied.

Communications 97

Communications Marketing Pitching Technology 97

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. Strategic communications is part and parcel of public relations.

Media Relations 97

Media Relations Media Social Media Internal 97

Burrelles Fresh Ideas

JUNE 27, 2023

When a news outlet publishes or airs your story, you’ve earned that coverage ( earned media ) which lends credibility over advertising (paid media). Everyone loves a good story, so don’t forget to inject a dose of storytelling into the process. Earned media is the lifeblood of media relations, a core component of public relations.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Landis PR

DECEMBER 4, 2023

Even as AI continues to evolve, there will always be something uniquely human about the art of storytelling. These tools still don’t understand the nuances of true storytelling, and they’ve certainly never interacted with your customers on a face-to-face basis.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. But shouldn’t advertising be aiming at this as well? for a National Guard.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Cision

APRIL 5, 2017

Rallies against Kellogg’s after it pulled its advertising from Breitbart. Automobile companies (and the military) are the largest advertisers on television. Richard Levick: On the crisis side, we are in a technology revolution which is much more complex. John Avlon: It’s delayed advertising but still an operational conversation.

Report 225

Report Media Advertising Advertising 225