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Hold the front page: the news business remains a work in progress

Stephen Waddington

Today half of the world’s population have access to the internet, with the remainder predicted to come online by 2030. The ability of these technology companies to collect data and connect citizens with brands and organisations, at a moment in time, is potent. In 2030 everyone is expected to have internet access.

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Future of PR: 2020 edition

Stephen Waddington

If you work in issues and crisis it can be especially acute. These devices have provided the means for consumers to connect to the internet wherever and whenever. However, it is also an area in which brands wanted more education indicating that they have invested in tools that they aren’t using. PR can be a stressful occupation.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Backlinko projects that the podcast industry will climb 27% to $30.03bn in 2024 and is expected to reach $131.13bn by 2030. Crisis Management Effectiveness : Impact of PR efforts in crises.

Trends 105
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Here are some of the top journalists covering sustainability in 2023

NewsWhip

This highlights the urgency of informing more people about our climate crisis and understanding the steps we can take to protect the planet. Cara Buckley Cara Buckley is a 2018 Pulitzer-winning climate reporter who writes articles on individuals working toward solutions and off-the-beaten-path tales about responses to the crisis.

Energy 78
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Tesla, Ford, and Toyota EVs are generating the most public interest in 2023

NewsWhip

Different brands are at different stages of their electric vehicle journey, but the fact of the matter is that, globally, automobile companies are doing everything they can to break into this space. billion in grants towards the construction of EV charging situations in order to reduce national greenhouse gas emissions by 50%–52% by 2030.

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Trend porn

Stephen Waddington

Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations. Here are the headlines and links to 15 trend reports for 2021.

Trends 155
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Public relations in 2018

Stephen Waddington

By 2030 everyone on the planet will be connected. Action: Read widely and consume a variety of media. Fake news primarily on social media, means that traditional media brands have reversed declines and are enjoying a resurgence. What is your brand’s purpose and role in society? 19 Fake news and brand misplacement.

Publicity 164