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How To Market A Cannabis Business

The Hoyt Organization

The global legal cannabis market will reach $57 billion by 2026. So, to stand out from the growing competition, you need a strong marketing strategy for your cannabis business. Marketing or improving your cannabis business can be challenging due to the complex legal environment and stigma surrounding the industry.

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Transparency and Trust: The Role of ESG Reporting

Presspage

Using ESG reporting as a strategic tool A successful ESG reporting strategy should outline the environmental impact of a company while clarifying its social responsibility and governance structures. To position your company as responsible, ESG narratives should be a part of all communication strategies, from press releases to social media.

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Effective PR Tips for Cannabis Brands

5W PR

With traditional public relations strategies and campaigns, one of the most important metrics for success is brand awareness. By 2026, the global cannabis market is expected to reach over $90 billion, according to reports. Media Relations. Speaking Opportunities. Brand Awareness.

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EV charging infrastructure – progress and challenges

Practical Law Construction

On 28 March 2022, the government released its EV infrastructure strategy , which underpins its strategy to introduce targets for sales of ‘clean’ vehicles from 2024 and e nd sales of new petrol and diesel cars by 2030. Question: How is the government supporting the roll out of more EV charging points?

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Media relations is getting harder…much harder (but here’s a few tips for how you can get more stories placed)

Communications Conversations

What’s more, employment prospects for PRs will expand even more to 282,600 by 2026 (up 9 percent from 2016) according to projections from the Labor Department. Cutting to the chase: We need strategies to break-through and get the media’s attention. This ratio has doubled in the last 10 years. This will continue.

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General Motors – Going Electric, Going for Broke?

Mindful Marketing

Both of these short-circuits likely contributed to projections that EVs would account for just “ 5 percent of the automaker’s total production by 2026.” It’s reasonable to ask these kinds of questions about the authenticity of GM’s promise and the acumen of its long-term strategy.

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