Stephen Waddington

DECEMBER 15, 2021

We look forward to eight of the biggest issues for public relations in 2022. Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. You’ll find eight short essays with links to further reading, so that you can check our work.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

APRIL 2, 2024

The quality of queries changed too as the web evolved. It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. Vocus eliminated the ad model and started to replace Shankman’s ads with white paper and webinar promos.

Reddit 176

Reddit Software B2B Technology 176

Sword and the Script

JANUARY 11, 2022

It built its own web crawler and put a lot of emphasis on earned media attribution. The company provides media monitoring across print, broadcast and social in New Zealand and Australia. The deal will close in Q1 2022. PRgloo was funded with bootstraps. Onclusive started as a dedicated media monitoring company.

Reputation 85

Reputation Technology Tools Data 85

Sword and the Script

JANUARY 16, 2024

It also provides comprehensive print media monitoring through a partnership with LexisNexis – which most of the incumbents also offer. Propel does not have its own bot crawling and indexing the web. million in April 2022 and last December told me they had 500 customers. I looked at some of the reviews posted about Propel on G2.

Software 138

Software Pitching System Analytics 138

Sword and the Script

JANUARY 31, 2023

as per 14 September 2022, the day immediately preceding announcement of the strategic review.” “The Talkwalker hired a new CEO and new CMO in late 2022 and appears to have done a round of layoffs in sales and marketing, according to multiple social media updates I’ve observed. Q3 2022 total revenue grew year-over-year 6.6%

Software 78

Software Case Study Technology Tools 78

Sword and the Script

OCTOBER 25, 2022

That’s according to The 5th Annual JOTW Strategic Communications Survey for 2022 , which polled 483 communications professionals – mostly in the US. Someone with a PR background or degree is now somehow expected to know graphic design, videography, web design and development, photography and social media and more.”. Comms more valued.

Communications 122

Communications Crisis Internal International 122

Doctor Spin

JANUARY 8, 2022

We got to experience the hippie web (2005-2015) revolving around earned and owned media. One and a half-decade after the dot-com bubble, the money web (2015-present) began to gain momentum. Cover photo by Jerry Silfwer ( Prints / Instagram ). The window of earned-owned supremacy was never going to stay open forever.

Education 52

Education Industry Web Wikipedia 52