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This Is Why You Need to Write Creative Content

PRSay

Join PRSA and Ann Wylie at Master the Art of Storytelling , our persuasive-writing workshop, starting May 17. Our readers receive the data equivalent of 174 newspapers a day — ads included, according to a study by USC’s Annenberg School for Communication. Copyright © 2021 Ann Wylie. Save $100 with coupon code PRSA21!

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How B2B Brands Can Use TikTok Without Ruining It

Contently - Strategy

At Contently, I think you know how much we value storytelling by now. One of America’s most reputable daily newspapers, The Washington Post , has done a fantastic job of utilizing TikTok to emphasize their exceptional company culture. original sound – We are a newspaper. Get to know TikTok and post frequently.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

a) Many community newspapers going away and hopefully still being available in some kind of online format. The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling.

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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Data, storytelling and blogging of grow in importance. Data & analytics (76%), storytelling (74%) and content marketing, like blogging (74%) were increasingly important to PR pros in 2020. Source: What Does “Storytelling” Mean to You? ). Source: Partisan Politics Complicates PR ). Source: PR Tech Sum July ).

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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. JUNE 18, 2021 | 11:30am EST / 4:30pm GMT Building the bridge between infrastructure and data-driven media intelligence: Zach Silber and KivvitGUESTS Chief Innovation Officer, Kivvit President & Chief Revenue Officer, NewsWhip Topics Infrastructure is a pillar of. Watch webinar. read more.

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#18: The future of storytelling in healthcare communications

NewsWhip

May 21, 2021 | 11:30am EST / 4:30pm GMT. The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are.

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Almanac: Challenges and opportunities for public relations 2022

Stephen Waddington

Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. Stephen Waddington, 16 June 2021, [link] National AI Strategy, UK Government, 22 September 2021, [link] Build Back Better: our plan for growth, UK Government, 3 March 2021, [link].

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