Remove 2021 Remove Newspapers Remove SEO
article thumbnail

The Top 10 Most Read Posts on Sword and the Script in 2020

Sword and the Script

The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); 85% of journalists say Twitter is the most valuable social network. Sorry, Press Releases Do Not Help Your SEO Anymore. The links included in press releases sent out over a wire service have no SEO value anymore.

SEO 100
article thumbnail

Is Media Relations Dead?

Bianchi Biz Blog

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. Media Relations Adds Credibility, Reach & SEO to Your Campaign.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

PR Software Pricing Estimates [PR Tech Sum]

Sword and the Script

The company was acquired by the SEO tool SEMrush in late 2020. You can also see their SEO expertise at play because pricing is always an important search term for software companies. The combined company will continue to operate under their current brands until a unified brand is announced later in 2021.” Meltwater growth. “In

article thumbnail

Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

Heavy Duty Trucking’s October 2021 “ Driver Retention: Get Shippers on your Side ,” was my first cover story for HDT and I thought it was very successful in addressing major issues experienced by drivers, fleet managers and shippers. In 2021, at the Women in Trucking annual conference as managing editor of HDT.

Meeting 81
article thumbnail

Is AI changing the way we search?

PR in High Definition

However, the major limitation of ChatGPT is that the data only runs up to 2021, so for many trying to use this tool, the information will be far too out of date to create current and reliable content. This is a major point for those working in tech comms, as the speed of innovation is so fast that information quickly becomes outdated.

Google 62
article thumbnail

45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

PR takes on content and SEO duties. “PR In a survey of 3,700 global marcomm professionals, a new report from Talkwalker finds that the majority of respondents consider content marketing (77%), influencer marketing (67%) and link building for SEO (56%) to be within their purview.”. Source: PR Tech Sum July ). Check out our services.

Survey 173
article thumbnail

A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023

Sword and the Script

I have an affinity because I recall being a young account executive getting envelopes of newspaper clippings in the snail mail from their team in Maine. Blog: SEO Software Company Semrush Moves into PR with Prowly Acquisition [PR Tech Sum].Comment: Resources: newsroom , company blog , news search. Parent company: Semrush (NYSE: SEMR).