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Pitching 101: How to Pitch a Holiday Gift Guide Blogger

Cision

It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now. If so, download our free 2017 Holiday Gift Guide Pitching Kit to connect with influencers who can promote your brand.

Pitching 233
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Expansion in the China World Building Sets the Stage for Hoffman China in 2018

The Hoffman Agency

Such was the case with our China team where 2017 saw our staff grow from 19 to 33 employees as our “Big Tech” positioning gained traction. We literally ran out of real estate. Thankfully, with a helping hand from our global VP of Operations Lydia Lau, we were able to secure a second office in the building.

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4 Trending Tactics to Add to Your Video Marketing Strategy

PR 20/20

According to Wyzowl’s State of Video Marketing Survey , 81% of businesses use video as a marketing tool— up 18 points from 2017. Be sure you (or the videographer / agency you’re working with) have the correct credentials to capture this type of video. Tours (ex: facility, office, real estate walkthrough). 360 Degrees.

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Should Your Brand Voice Stay the Same Across Social Channels?

Contently - Strategy

According to Brooklynn Kramer, client success manager at Qnary, an agency that manages social media presences for executives, Facebook is the platform that most values a sense of nostalgia. Effective facebook copy tends to be “slightly informal, familiar, and accessible.” — IBM Research (@IBMResearch) October 3, 2018.

Brand 111
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Pitching 101: How to Pitch a Holiday Gift Guide Blogger

Beyond PR

It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now. If so, download our free 2017 Holiday Gift Guide Pitching Kit to connect with influencers who can promote your brand.

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Five PR Predictions For 2017

ImPRessions - Crenshaw Communications

With the year dwindling down, it’s time to start looking ahead to 2017. Public Relations Skills and Competencies Will Need to Expand Both Vertically and Horizontally in 2017. Traditionally, PR firms have juggled a wide range of clients across many industries, and the largest agencies still do that, of course.