2016 Consumer Marketing Trade Shows 
Communications Conversations
MARCH 29, 2019
Now, she’s crushing it at Best Buy in social media marketing. Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). And, she was doing it all at her very first trade show experience.
The Hoffman Agency
MARCH 22, 2019
Do you know that in just 60 seconds, we consume over 5,000 tonnes of food globally? The global appetite, which has been rising steadily, will continue its growth momentum — just last year, the food and beverages (F&B) market was estimated to be over $5,650 billion. By 2030, global food demand is expected to rise by 35 percent.
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Beyond PR
SEPTEMBER 30, 2016
From an owned media marketing perspective, an investor relations website is an essential property – not dissimilar to a trade show booth. It was the first study of its kind — directly asking investors how they consume investor relations content. In 2014, we published an updated study. Author Bradley H.
The Hoffman Agency
MAY 23, 2018
Do you know that in just 60 seconds, we consume over 5,000 tonnes of food globally? The global appetite, which has been rising steadily, will continue its growth momentum — just last year, the food and beverages (F&B) market was estimated to be over $5,650 billion. By 2030, global food demand is expected to rise by 35 percent.
Prohibition
JANUARY 3, 2017
2016 can be seen as the year live video was pushed into the mainstream. 51 Live video has become an emerging market within social media, with a high percentage of influencers and brands joining the cause. Facebook’s monumental roll out of Facebook live is a testament to just how serious tech giants are taking the live stream movement.
MaccaPR
DECEMBER 19, 2016
The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Here's how: 33 Content Marketing Promotion Ideas.
PR 20/20
MARCH 7, 2017
We’re in the thick of a new year, and like many professionals, marketers are searching for the next top trends to drive results in 2017. According to a 2016 study by Content Marketing Institute , B2C marketers ranked the following as top content priorities: 73% indicate that they want to create more engaging content.
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