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Native Advertising: Where Content Marketing and Journalism Overlap

Cision

Bernie Borges is executive producer of Social Business Engine , CEO of Find and Convert , an IBM Futurist , a Dell Social Influencer and frequent speaker at marketing conferences and private events. Sites with high ethical standards disclose that the content is sponsored, so readers do not falsely assume it is provided by the publisher.

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The Top PR Threats To Your Company’s Reputation

ImPRessions - Crenshaw Communications

So how should brands prepare for an unknown, uncontrollable event that could impugn its reputation? A sudden crisis can be an externally driven event that is entirely unpredictable, like the death of a chief executive or an accident by a business partner. Most crisis events are a long time in the making. The Security Breach.

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An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. Most of this happened in the U.S.

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PRoust Questionnaire: José Manuel Velasco

PR Conversations

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). For that matter, I don’t know why I felt at a young age the “call” of journalism, as there was no family tradition in this type of career. Why do you work in PR?

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PR history – prospecting for archival gold

PR Conversations

For example for the Geneva meeting, the text reads blandly: “Code of Ethics & Discipline sub-committee of Professional Standards Committee formed, with Herbert Lloyd in the chair. “It The former Code of Ethics group chairman M. historyofpr/files/2010/03/EPRHN-Archive-Record-2nd-edition-March-2014.pdf. The value of archives.

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PR history – prospecting for archival gold

PR Conversations

For example for the Geneva meeting, the text reads blandly: “Code of Ethics & Discipline sub-committee of Professional Standards Committee formed, with Herbert Lloyd in the chair. “It The former Code of Ethics group chairman M. historyofpr/files/2010/03/EPRHN-Archive-Record-2nd-edition-March-2014.pdf. The value of archives.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

There are ethical and practical issues around it, but it’s a breakthrough that’s all the more impressive given the expectation of an improved, next-gen model next year. Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism.

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