Cision

APRIL 21, 2015

Branded video views increased 73 percent from Q3 of 2013 to Q3 of 2014. At the risk of hyperbole, we’re on the cusp of a golden age of visual storytelling. Do you foresee this changing as more brands compete for consumer attention with video? Register for our free webinar now! Does video have any weaknesses?

Video 120

Video Brand Branding Trends 120

PR 20/20

JUNE 25, 2019

Technology and data have supercharged consumer expectations for a personalized, connected experience. And 67% have switched vendors for a more consumer-like experience. Nearly two-thirds of global consumers (64%) will buy from or boycott a brand solely based on its position on a social or political issue. And it’s not just B2C.

Marketing 52

Marketing Storytelling Technology Community 52

ReimaginePR

APRIL 18, 2015

He took home $19 million in 2013. Think, as well, of the positive publicity in a time of extreme consumer skepticism towards banks,” Oates wrote. It distributes leadership throughout the company and gives autonomy so that everyone has more ability to fix problems. Some struggle to make ends meet. Not the CEO though.

Company 120

Company Banking Employee Corporate 120

Waxing UnLyrical

MAY 27, 2015

Thought leadership is content marketing that taps into the talent, experience and passion within your business to consistently answer the monumental questions on the minds of your target audience, on specific subject matter. .” In 2013, sales approached $13 billion , and it opened thirty-two new stores, expanding into 10 new markets.

Leadership 40

Leadership Twitter Small Business Storytelling 40

Stephen Waddington

MARCH 24, 2019

He’s also an inspiring storyteller and author. Google graveyard I still haven’t forgiven Google for killing its RSS reader Google Reader in 2013. Google+ will close to consumers on 2 April. It will almost certainly require a new type of politician to provide leadership to help the UK thrive.

Tools 69

Tools Insurance Insurance Handbook 69

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. Consumers trust others of similar ilk. Also see PR and Storytelling; Off Script No.

Social Media 93

Social Media Marketing Media Creativity 93

Sword and the Script

DECEMBER 15, 2020

2021 will see an increase in podcasts, with more brands and institutions harnessing the power of this very intimate form of communication as some consumers attempt to ration their screen time. Podcasts are great for the delivery of credible information and analysis, and storytelling. Don’t count on things getting easier.

Marketing 169

Marketing Employee Content Marketing Training 169