Sword and the Script

FEBRUARY 2, 2022

HARO, as it’s known colloquially, was an ad-support email newsletter that sent media opportunities from 30,000 reporters and bloggers to a subscriber list of 100,000 PR pros and small businesses. Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news.

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SEO Content Marketing Marketing Software 130

Solo PR Pro

JUNE 30, 2015

This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Instagram for PR Success – Heather Whaling, President, Geben Communication.

Hotels 40

Hotels Conference Analytics Sports 40

Doctor Spin

APRIL 17, 2023

Offer pro bono services to a non-profit organisation in your community. Collaborate with other small businesses in your area to cross-promote each other’s products or services. Host a charity auction with unique items or experiences related to your business. 1 Do Things that Don’t Scale.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Sword and the Script

DECEMBER 15, 2020

Yet, according to research conducted in 2019, 40% of small businesses still don’t have a website. With more people than ever researching, shopping and buying online, now is the time to ensure your business is meeting buyers where they are.”. Audiences fragmented into smaller online communities around shared interests.

Marketing 167

Marketing Employee Content Marketing Training 167

Waxing UnLyrical

MAY 27, 2015

In 2013, sales approached $13 billion , and it opened thirty-two new stores, expanding into 10 new markets. Newberry, a retired communications & events coordinator, has a passion for continued learning. She spent years advising small businesses and mentoring youth in her community. Connect with her on Twitter.

Leadership 40

Leadership Twitter Small Business Storytelling 40