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That Time Our Website Was Hacked

Waxing UnLyrical

This was the first time social media had been on our department’s radar during a situation like this. Generally our eyes and ears are focused on traditional media (print, radio, television). Now we do a bit of social media monitoring and have our own social media properties in play. But that was it.

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Weekly Roundup: Trick or Treat

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Trick or Treat October 31st, 2010 Tweet Today’s Hallowe’en. But in the spirit of the day, here are seven posts for your Hallowe’en hilarity. Trick or Tweet?

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#SelfPub – Part 3: The RESET Style Guide

ZudePR

Two en dashes should be used mid-sentence either side of an emphatic comment from the author. Brackets can also be used at the end of sentences, in the same way en dashes are used above. Leave a space around the en dash (American English dictates an em dash with no spaces). Means commonplace. Means at the same time as.

Writing 95
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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

It sought to explore how public relations could evolve from a tactical craft that broadly focused on publicity and media relations to become a management discipline. The new media that we have today makes it more possible than ever to achieve our goals in terms of relationships with stakeholders. “The

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5 More Cures To Revive Your YouTube Video Channel

MaccaPR

Note how Wal-Mart flags its Spanish videos in a “Walmart en Espanol” playlist. Symptoms: A puzzled look because the “About” section of your YouTube channel provides little information on your company, and few social media links to Facebook, Twitter, Pinterest and Instagram. Condition: Hyper-Extended Videos.

YouTube 61
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EMAIL: The Very Subject of It All

Bad Pitch Blog

En masse, the media and other influencers have, at best, come to accept email as their preferred communications tool. Some of our friends who work in the media get so many junky emails that they don’t even see ours sometimes. 2011: Trendspotting Bad Email Bad Pitch Blog Bezos Email Etiquette Laermer.com subject lines'