Doctor Spin

DECEMBER 30, 2023

Positive reinforcement is critical in fostering an open and transparent internal communications culture. This blog post highlights the importance of separating recognition from rewards from feedback in communicative leadership, providing a framework with rules for effective implementation. Leadership = Communication?

Leadership 52

Leadership Internal International Employee 52

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. What we covered.

Social Media 52

Social Media Corporate Communications Media 52

wiredPRworks

APRIL 20, 2022

Organizations have learned to win by developing what David calls a “Fanocracy” – (the subject of his Wall Street Journal bestseller) – tapping into the mindset that relationships with customers are more important than the products they sell to them. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

Marketing 118

Marketing Social Media Trends Instagram 118

wiredPRworks

JANUARY 13, 2022

Barbara Rozgonyi is a recognized international digital thought leader and sales performance expert whose crush your sales quota training programs accelerate success for companies and customers. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

Strategy 52

Strategy Training Insurance Insurance 52

Cision

JANUARY 20, 2016

I went to school at Arizona State University and I was majoring in communication and journalism at the Walter Cronkite School of Journalism. Interestingly enough, when I was doing my internship, I got the bug to be a reporter because I worked with so many of them and I was majoring in journalism and communications.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

Communications Conversations

FEBRUARY 18, 2016

I think I met Allison O’Keefe in 2008 at a PRSA meeting here in Minneapolis. If I’m not mistaken, we first met at a PRSA event back in 2008 or 2009. Both the business and journalism schools strongly encourage and guide students with internships, volunteering, student clubs and networking. That’s very generous.

Leadership 60

Leadership Meeting Local Agency 60

Sword and the Script

FEBRUARY 16, 2019

A study by Forrester Research and the In-House Agency Forum (IHAF) found “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study,” as Alexandra Bruell recently reported for the Wall Street Journal. Growing any team is a leadership challenge.

Creativity 76

Creativity Study Survey Advertising 76