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What’s Trending for 2023?

PRSay

For example, if someone in your organization is quoted in your press release, then include a web link to a high-resolution headshot of that person, along with your organization’s logo. However, smart organizations will continue to advertise and to engage in media relations, despite a downturn in the economy. Reevaluating Twitter.

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

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How the New York Public Library’s Blog Mobilizes Communities

Cision

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. Since 2007, NYPL Blogs has showcased content that continues to inspire and educate a devoted audience. However, blogging is one of the leading tools in any brand’s content marketing strategy.

Community 120
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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

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Why a Social Credit Score is an Empty and Dangerous Notion

Waxing UnLyrical

Back in 2007, my co-founder, David, and I kicked around ideas fairly similar to what Klout does today. The economic model of these rating services is both simple and clever: be a social ad network that enrolls users through a social game and engages those offering the best CPI to advertisers. I’m glad we didn’t let it.

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Will Meerkat be the next Twitter–or the next Ello–for marketers?

Communications Conversations

In case you haven’t heard, Meerkat is the new social video app that uses Twitter as its engine to share live video streams across the web. YouTube continues to be an “A platform” with marketers and advertisers. Sure, it CLAIMED to solve a problem (no more brand advertising!). And boy, has it been a mad rush.

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EXCLUSIVE: RLM PR Tapped by HARO for Public Relations Counsel

Bad Pitch Blog

HARO has quickly increased membership since Shankman created it in 2007. How many Web 2.0 We offer advertising opportunities to these companies, which has changed the game for some of them. "And if I''m really in a bad mood and the reporter''s really angry, I just might out you in my next edition."