Bianchi Biz Blog

JANUARY 24, 2022

Most of our readers, be it from an engineering or a marketing background, are working on new technologies that will lead to fully-automated vehicles, intelligent cities, and more. What is fascinating is how certain sensor technologies are reaching beyond automotive. LiDAR is a perfect example.

Meeting 78

Meeting Automotive Media Technology 78

Ethical Voices

MARCH 14, 2022

I founded Kwittken in 2006, sold it in 2010 to MDC Partners, which is now Stagwell. Then a couple years ago with Stagwell and Mark Penn, I founded a company called Prophet, which is the first SaaS platform for PR people that uses AI to predict media interest, sentiment and spread before you pitch. Can you use predictive text?”

Ethics 52

Ethics Publicity Data Agency 52

Karen Freberg

MAY 19, 2017

I was pitching the media for our fashion and consumer clients. I went to local restaurants and toured the attractions. I tried out the local dishes and really explored foods I never had before. I pretty much try to experience every aspect of the local cuisine I can get my hands on.

Local 40

Local Fashion Travel Transportation 40

Sword and the Script

JULY 9, 2019

A 2006 eye-tracking study of 117 email newsletters with 42 participants by the Nielsen Norman Group found, “found that users are extremely fast at both processing their inboxes and reading newsletters: the average time allocated to a newsletter after opening it was only 51 seconds. Please read the Pitches! section first.

Study 91

Study Marketing Data Analysis 91

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

Pitching 49

Pitching Fashion Report Twitter 49