PRSay

JUNE 4, 2024

LGBTQ+ employees are looking to their employers to protect them, particularly in places where state governments are making it clear that we are not entitled to equality under the law. It sounds like the consumer brand that uses its voice to advocate for equality and demonstrates what that means with its corporate donation strategy.

Government 209

Government Employee Insurance Insurance 209

Shift Communications

FEBRUARY 10, 2022

Why brands should approach the impending rise of the Metaverse with caution. That was in 2003. Metaverse marketing opportunities for brands. Its real-world viability aside, brands around the globe will consider what their Metaverse marketing play should be. That’s what the hype said, at least. Mistakes will be made.

Marketing 78

Marketing Social Media Meeting Groups 78

PR in High Definition

MAY 31, 2022

As revealed in Netflix’s new documentary , ‘White Hot: The Rise and Fall of Abercrombie and Fitch’ , today’s company is very different from the brand of the 1990s and early 2000s. The former CEO of Abercrombie, Mike Jeffries, who once led the brand’s revival, would ultimately become its biggest liability.

Reputation 62

Reputation Policies Leadership Company 62

Communications Conversations

FEBRUARY 25, 2021

In 2015, his VaynerMedia agency was named one of AdAge’s A-List agencies and has more than 600 employees. But, does that really mean he knows what he’s doing when it comes to brands and social media? That year it grossed $100 million in revenue. A pretty amazing feat. The jury may still be out, believe it or not.

Social Media 88

Social Media Media Conference Agency 88

Reputation Specialist Michael Toebe

JUNE 12, 2021

Soccer star Neymar can’t believe Nike terminated an endorsement deal with him because he refused to cooperate with an investigation into the alleged sexual assault of a Nike employee that he says was "an absurd lie." That person, an employee, was not protected. Nike says it is “deeply disturbed” by its findings.

Reputation 59

Reputation Crisis Management Crisis Public Affairs 59

Katie Paine's Measurement Blog

NOVEMBER 17, 2022

Including everything from how to communicate while the Russians invade your country to how to measure an entirely new way of branding, called “unbranding.” (Yes, You’ll have to read the story and watch the very moving film to find out how a campaign with no branding helps achieve communication goals. Yes, really!)

Measurement 40

Measurement Airlines Case Study Data 40

Maxim Behar

SEPTEMBER 19, 2022

That is why wrote a short Standard of Business Ethics, or in general, what I wanted to happen in my company, and many others, in the next ten to twenty years - to be open, honest, honorable, and successful, full of happy employees with sparkle in the eyes. the next morning, I was already on the plane to London.

Newspapers 72

Newspapers Ethics Meeting Hotels 72