PRSay

OCTOBER 22, 2020

What’s surprising about this study is how the Poynter Institute — the think tank of how we write in print and online — defines an short online paragraph: Short paragraphs: 1 or 2 sentences long. That is, they tend to read the first two words in a headline, the first two paragraphs on a page and the first two words in a sentence.

Mobile 174

Mobile Writing Web Journalism 174

Onclusive

SEPTEMBER 7, 2021

Website and landing pages Your website is your key hub for all of your digital conversions so it must be set up to make it as easy as possible for your customers to take the actions you desire them to take. Best practices for using specific content distribution channels.

Measurement 356

Measurement SEO Web Social Media 356

Buzzstream

FEBRUARY 1, 2024

Subject Line: New Survey Data for [Website Name] Hi [First Name], I read your recent [Research Page Title] on [Website Name], and since you regularly cover [Topic], I thought you might be interested in the [Topic/Title] report that was just released by [Your Site/Company]. What does this mean for the [Industry] industry?

Pitching 87

Pitching Infographics Survey Resources 87

Onclusive

JUNE 17, 2020

shows a direct correlation between the length of an article and its appearance on the first page of Google’s search results. Specifically, the average word count of a Google first page result is 1,890 words. The post 5 Powerful Owned Media Strategies (Part 1 of 2) appeared first on Onclusive. A recent study from Backlink.io

Strategy 273

Strategy Media Television Content Marketing 273

PR for Anyone

OCTOBER 13, 2021

Step 2 – Create your offer. Step 4 – Create a custom landing page on your website that has just this offer. This is a separate page that has nothing but the invitation to receive your checklist. Forward that custom domain to this landing page site. You’ll see I used video on my landing page which is very important now.

Real Estate 130

Real Estate eBook Privacy Video 130

Buzzstream

JULY 7, 2021

They came to Inseev with a goal of building links to their auto loans, mortgage loans, and checking pages. They also wanted to focus on two of their Learn hub pages. The target hub pages are home to all of the content for the home ownership and car buying tips related posts. Is there a broken link on the page?

Case Study 113

Case Study Study Strategy Leadership 113

Buzzstream

DECEMBER 1, 2023

INDIRECT : Find a relevant website in your industry with a broken page link. Once you have your replacement piece of content, export the list of backlinks to the 404ing page. With this in hand, you start finding email addresses for all the sites linked to the now-defunct page. Upon digging further, we confirmed that all 1.3K

Examples 133

Examples Software Pitching Tools 133

Stephen Waddington

JUNE 19, 2022

The 40-page report spotlights six main findings about the future of the local news landscape. Social media dominates local news and information Facebook pages and groups have filled the space left by local news publications in each of the areas that were studied. This lacks the ethics, rigour, and standards of an editorial environment.

Local 112

Local Report Newspapers Government 112

Sword and the Script

DECEMBER 12, 2023

It helps solve the blank page problem. Answers from 13 PR software executives Image credit: DALLE-2 and Steve Waddington The post Generative AI for PR professionals [Off Script. What are the most common uses of generative AI in PR ? SW: AI helps create the first draft of anything. There are several risk issues.

Software 140

Software Tools Ethics Privacy 140

PRSay

SEPTEMBER 25, 2023

However, 2 in 5 say they hear those expressions at least once a day, while 7 in 10 admit to using business jargon themselves. In a recent survey by language-learning platform Preply, more than 1 in 5 people say they dislike corporate buzzwords.

Fashion 94

Fashion Survey Corporate LinkedIn 94

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. In this case, BuzzStream found 399 pages worth of bloggers who write about data science.

Resources 103

Resources Analysis Infographics Examples 103

Buzzstream

JANUARY 16, 2024

Open the BuzzMarker, and it will display information about the page you are on, including contact information like the email address. Then, link builders and digital PRs can use BuzzMarker to add contacts to projects and, more importantly, email them without leaving the page they are on. Pricing: Free 6.

SEO 83

SEO Web Tools Analysis 83

Bianchi Biz Blog

AUGUST 5, 2021

Here are five other key insights into the “typical” automotive supplier ESG report: Insight 1: The average ESG report is 89 pages in length. The reports we analyzed ranged from 19 pages on the short end to 324 pages on the long side, with an average of about 89 pages. Here’s a more detailed breakdown: 0 to 100 pages: 62%.

Automotive 95

Automotive Report Mobile Technology 95

PR for Anyone

NOVEMBER 5, 2021

2) Do you have at least one social media platform that you are active on? 7) If yes, do you have a press page and/or links on your website? The same is true for sellers, they are going to check you out on Google before they work with you. What happens when someone Googles you? Do you check out? Do you stand out online? .

Real Estate 130

Real Estate Google LinkedIn Social Media 130

Buzzstream

JANUARY 23, 2024

However, the number of links shown on tools like SEMRush or Ahrefs doesn’t initially reflect the quality of links a page has without a little digging. How to Filter for Quality Links in 5 Simple Steps Here are the steps for uncovering the number of quality links a page or domain has.

SEO 83

SEO Google Analysis Examples 83

Doctor Spin

APRIL 6, 2023

Superhero Solution Case Study: Inbox Zero The Challenges of Devising a Superhero Solution PR Resource: How To Write a 1-Page Strategy What Is a Superhero Solution? the part of a website front page visible without scrolling). PR Resource: How To Write a 1-Page Strategy Do you remember when David brought a slingshot to a spear fight?

Strategy 52

Strategy Real Estate Case Study System 52

Communications Conversations

FEBRUARY 21, 2020

We create content for Sleep Number’s Careers Facebook and Instagram pages and the company’s LinkedIn and Glassdoor pages. It usually takes me 2-3 hours (at least) to write each post. Check the Sleep Number Careers Facebook, LinkedIn and Instagram pages again for comments. 4:18 p.m.:

Social Media 157

Social Media Media LinkedIn Tourism 157

Solo PR Pro

JULY 27, 2021

A clear ‘About’ page. Aside from your homepage, the About page of your website is one of the most important things to optimize, because it typically receives the second-highest number of visitors. That’s because when someone is trying to get to know you, the About page is the first place they look. Contact page.

Social Media 131

Social Media Writing Tools Examples 131

The Hoyt Organization

OCTOBER 9, 2023

Business Product Research The recently launched Product Pages make it easier to find B2B products on LinkedIn. If you’re a seller, LinkedIn’s new product pages can enhance your marketing strategy. You can leverage these pages as a virtual showcase for your products, detailing features, benefits, and unique differentiators.

LinkedIn 94

LinkedIn Video B2B System 94

Buzzstream

MARCH 7, 2024

Demonstrating expertise and first-hand experience in the content shared on the page. The definition of link “quality” is that it’s on a page that provides Helpful Content. I’ve created a rating system GPT to evaluate a page and provide me with a final score. (I’ve We can use this as our basis.

System 62

System Google Policies Guidelines 62

PR 20/20

JUNE 30, 2022

In order to build a structurally sound website and increase rankings and visibility online, marketers are turning to pillar pages to illustrate expertise in specific topics. Pillar pages serve as the basis for in-depth content and cover all aspects of a particular topic you're trying to rank for. What is a pillar page?

Engineering 80

Engineering SEO Instagram Writing 80

Buzzstream

DECEMBER 20, 2023

Enter a target website and use the ‘Best by Links’ report to find pages with backlinks to no longer live pages (404 errors). Pricing: $99/mo for Lite version 2. BuzzStream will deduplicate all pages, collects metrics, and search for contact info. Why pay for a tool when you can do this yourself?

Tools 71

Tools SEO Analysis Google 71

Buzzstream

FEBRUARY 2, 2024

You’ve gone too far if it takes 2-3 lines to connect. For example, in resource page outreach, broken link building, link moves, link reclamation, and unlinked mentions, helping means showing your target exactly where to find everything. Tell them the exact page you are referring to on their site.

Pitching 62

Pitching Mobile Examples Study 62

Buzzstream

JANUARY 24, 2024

Use search operators like Intitle and Inurl to uncover pages that talk about your target keywords. For example, with our HARO guide, we can search for: Inurl:link building tips Intitle:link building tips These search operators will find other pages that have included our keyword in the URL or title.

SEO 62

SEO How To Resources Pitching 62

Sword and the Script

MARCH 26, 2024

Another “42% of producers of thought leadership still seek to measure effectiveness by looking for increased traffic to their website and social pages.” Engagement metrics like downloads (whether gated or ungated ), reads and time-on-page (for html or dynamic formats) are good interim metrics.

Leadership 127

Leadership B2B Study Survey 127

PR 20/20

JANUARY 6, 2023

Procure leads with landing pages. Believe it or not, nearly one in 10 people who make it to a landing page become potential customers or leads. You’re probably asking: What is a landing page ? Use that data to create the resource, which can then be presented via a landing page. ? Curate honest, consumer-focused content.

Engineering 86

Engineering SEO How To Resources 86

Buzzstream

JANUARY 5, 2024

To find a contact’s email address on LinkedIn, go to the Contact Info section on their profile page. Find an Email on X To find an email address on X, go to the Advanced Search page. If you’re having trouble locating the email, go to the profile page and click on the arrow next to the sentence that appears below the channel title.

How To 83

How To LinkedIn Tools Google 83

PR 20/20

MARCH 28, 2023

Pro tip : If your website is new to Google Search Console, it could take up to a few days for your pages to first appear. To see which pages Google has been able to index, you can view the Index Coverage Report under Indexing > Pages. How are their pages structured? You can sign in or create your account here. ?

Google 77

Google How To Mobile Data 77

Communications Conversations

NOVEMBER 22, 2022

Then, I started to write 2-3 times a week. 2 – “Use short words, short sentences and short paragraphs.” It keeps readers interested and keeps them turning the page. 4 – “Never write more than 2 pages on any subject.” I wrote for my college newspaper. I love to write. Every week.

Writing 88

Writing Social Media Newspapers Media 88

5W PR

MAY 6, 2020

Often forgotten on websites, the About Us page is one of the most important pages. For many marketers, the product, pricing and order pages are critical and indeed they are. More than half (52%) of those surveyed, rated the About Us page higher than blogs, testimonials and collateral marketing information.

Survey 88

Survey Storytelling Consumer Analysis 88

Buzzstream

FEBRUARY 15, 2024

Above Average Page Authority or URL Rating Page Authority (PA) is Moz’s measure of a page’s ability to rank based on several factors, and URL Rating (UR) is Ahref’s based again on the strength of the backlink profile. When you get to the page level, metrics can drop. Both are on a 100-point scale.

How To 71

How To SEO Google Examples 71

Communications Conversations

JUNE 29, 2021

On Facebook , post between 1 and 2 times a day. By my count, this would mean, Hootsuite is recommending you post to your Insta page 12-28 times per month; to your Facebook page 30-60 times per month; to Twitter 30-150 times per month; and to LinkedIn a whopping 30-150 times per month. OK, let’s do some additional math.

Social Media 211

Social Media Media Survey LinkedIn 211

Buzzstream

DECEMBER 20, 2023

Enter a target website and use the ‘Best by Links’ report to find pages with backlinks to no longer live pages (404 errors). Pricing: $99/mo for Lite version 2. BuzzStream will deduplicate all pages, collects metrics, and search for contact info. Why pay for a tool when you can do this yourself?

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Enter a target website and use the ‘Best by Links’ report to find pages with backlinks to no longer live pages (404 errors). Pricing: $99/mo for Lite version 2. BuzzStream will deduplicate all pages, collects metrics, and search for contact info. Why pay for a tool when you can do this yourself?

Tools 62

Tools SEO Analysis Google 62

Cision

JULY 12, 2017

Meta descriptions are the little snippets of words that show up below your page links in search engines. Though the information is meant to describe the copy or content on a particular page, you can also use it to draw in visitors. You don’t need much technical knowledge to use it. Descriptive Image Titles.

Brand 236

Brand Branding Engineering Web 236

Axia PR

MARCH 8, 2022

Companies move onto social media to gain their audience's attention, and among various social media channels, Facebook has become the most used social media platform with more than 2 billion monthly active users. If your Facebook page is SEO-optimized with great content, you will gain more visibility.

SEO 62

SEO Facebook Company How To 62

PR 20/20

JUNE 27, 2023

Website analytics reports : HubSpot's website analytics reports provide information on website traffic, page performance, and conversion rates. You can identify popular pages and top-performing landing pages and track visitor behavior. To create smart content, select a module in an email, blog post, website page, or template.

Tools 71

Tools Analytics Report Google 71