Critical Mention

JUNE 26, 2020

Both big and small businesses are subject to receiving various forms of negative comments and publicity. In some instances, big companies receive backlash from media organizations on TV news stations and smaller companies receive complaints from local customers on social media platforms and review. Think Before Reacting.

Publicity 105

Publicity Radio Sports Small Business 105

PR Fuel

JANUARY 24, 2022

The success of your PR campaign largely depends on your press release writing talents. Write your press release with a strong news angle to make it more eye-catching. If you run a small business, local media can help you reach your target audience. Choose the Right Platform and Distribute Wisely.

Creativity 111

Creativity Data Measurement Product Launch 111

5W PR

SEPTEMBER 11, 2019

It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. In Arizona, most business publications run their finance issues in November and December; therefore, I expected a frenzy of pitching immediately, followed by a lull. Pros/Cons of online loans versus local banks? (Photo Credit: Deposit Photos, Canva).

Pitching 100

Pitching Real Estate Banking How To 100

Critical Mention

APRIL 13, 2020

The restaurant is owned by two brothers who decided they would do everything in their power to take care of their 20 employees: that included taking out a $50,000 line of credit to pay the staff even as business slowed. The doctor later recounted the incident on her Facebook page, writing: “I burst into tears.

Media 111

Media Analytics Healthcare Crisis 111

Cision

JANUARY 13, 2017

We will be looking at the digital arena, writing, internships, mentoring for small business owners in PR and Communication, and showcasing examples of individuals who have succeeded beyond expectations through the opportunities created by PR. Is this population currently not being catered to in PR? How do you see that changing?

Local 120

Local Radio Community Tools 120

ZudePR

JANUARY 21, 2016

As all small businesses know, you need to spend your time wisely. When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. There is no better blogger writing about website strategy. Mouth and trousers. Digital PR.

Digg 104

Digg SEO System Reddit 104

PR Fuel

JULY 19, 2020

Because you have full control over the content of the release, you can also implicate various SEO techniques within the context of the writing. They are valuable, but you should not rely on them to find journalists who will willingly take on your writing. Press Release Distribution for Small Businesses.

SEO 94

SEO System Employee Policies 94

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. That day, I became a lead and one that converted the old fashioned way: retail foot traffic.

Marketing 60

Marketing B2B Local Customer Service 60

PR Fuel

JULY 24, 2018

Telling Your Story” Is the Real Trick to Small Business PR. Most small business descriptions include information like who the founders were, when and where the business started, and perhaps a few sentences about the company’s mission and vision. Determine the chronology of your business story before writing it.

Pitching 40

Pitching Media Small Business Writing 40

Waxing UnLyrical

APRIL 30, 2012

There’s a lot of advice for small business owners to learn to say no. And when launching a business – swamped with to-dos, events, and life – we always need it. I honestly don’t believe the reason small business owners stay small and struggling is because we’re not saying no often enough.

Small Business 93

Small Business eBook Web Local 93

Doctor Spin

APRIL 17, 2023

Write a white paper or research report on a topic related to your industry. Partner with a local influencer to promote your business on social media. Collaborate with other small businesses in your area to cross-promote each other’s products or services. Portfolio/Penguin.

Strategy 52

Strategy Customer Service Airlines Hotels 52

PR Fuel

MARCH 19, 2021

Are you a small business, organization, or individual seeking to boost your visibility and credibility? According to the Harvard Business Review (HBR), 75% of retail products fail in the first year. We’ll tell you how to write, format, distribute, and promote your press release, so keep reading below. Not Too Long.

Small Business 97

Small Business Writing Engineering Infographics 97

PRSay

FEBRUARY 28, 2023

When I get a pitch from someone in India who’s done a capital raise, that’s great but we’re not gonna write about that because it’s not here,” Jacobs said. He might talk directly with a small business owner for a story, but Jacobs doesn’t always have that access at large corporations. Understand newsworthiness.

Report 170

Report Local Media Pitching 170

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Of course, I couldn’t write a post like this without nominating a couple people myself! I thought I’d ask my network for help! They had to be younger than 30. And, they had to work in Minnesota.

Social Media 128

Social Media Agriculture Marketing Media 128

Mora Communications

AUGUST 31, 2015

Remember everyone who is quoted in Time magazine, or interviewed on the Today show lives and works in some local town or city. Is there some trend or new breakthrough in your field that affects not only your particular business, but your profession as a whole? National media feeds the local media. Maybe, but probably not.

Media 49

Media Local Insurance Insurance 49

Ethical Voices

DECEMBER 18, 2023

It’s funny because I look back at the 22-year-old me, I think the very first difficult press release I had to write was something about pricing in SAP. How long have we been writing press releases, calling somebody the leading provider of X. I could talk about it for hours. And years later I’m like, it was fascinating.

Ethics 105

Ethics Data Training Agency 105

Waxing UnLyrical

AUGUST 16, 2012

The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. They write about hires, mergers and events in the business community. The local tournament. What is # SocialMadness?

Journalism 70

Journalism Local Social Media Twitter 70

Waxing UnLyrical

MAY 20, 2011

Of course there are numerous PR industry events, from local meetings to international conferences, that I would like to follow on any given day, but where is a simple calendar of all of the daily PR & Marketing hashtags? Get it in writing! So protect yourself in writing. please take a moment to add the hashtag.

Resources 100

Resources eBook Social Media Conference 100

Waxing UnLyrical

OCTOBER 19, 2010

While it’s too soon to tell what effects Google Instant might have on your search traffic or how best to adapt marketing efforts, some have speculated that small businesses may be more affected than large organizations. While I have great respect for these two organizations, they are not local to my search.

Google 101

Google Nonprofit Engineering SEO 101

ZudePR

JULY 20, 2016

When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. In some small businesses, the owner also produces the product or service, markets it and delivers it to clients.”. 9: Read Books.

Digital PR 60

Digital PR SEO Small Business Blogging 60

PR Conversations

OCTOBER 11, 2018

Name me one person with 12 weeks to live who would regret having not spent more time PR’ing/lawyering/accounting/running a small business…you get my drift. You write from personal experience and speak directly to those able to take action and reset their lives. Which brings me to my main point. Dr. Heather Yaxley.

Communications 104

Communications Community Measurement Study 104

PR Fuel

NOVEMBER 9, 2021

If you’re trying to write press release headlines, you know it’s a cutthroat world out there! For small businesses, there is so much competition that all of your content needs to be top-notch. When you’re writing a press release, there are a lot of elements to think about. What About Keywords?

Writing 96

Writing Small Business SEO Local 96

Prohibition

JANUARY 14, 2022

Media contacts – These are the journalists and bloggers who will write about your business. That’s why it’s so important to monitor the media for your brand, especially if you’re a small business. Your plan should include a list of all the audiences you will need to notify and questions they might ask.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Fuel

MARCH 17, 2020

Your small business may feel like a tiny sapling under a canopy of tall trees. How do you bring attention to your business? There are so many other businesses out there, and people only have so much attention to give. PR helps small businesses build brand awareness and credibility.

Publicity 70

Publicity Small Business Advertising Advertising 70

PR Fuel

JUNE 17, 2021

Should press releases be part of your marketing strategy, even as a small, up-and-coming business? A press release is a great way to pique the interest of local media agencies and journalists in your region in order to spread the word about your business. Write Your Press Release in the Right Format.

Writing 61

Writing SEO Google Local 61

Waxing UnLyrical

DECEMBER 6, 2010

Social is great, but I dont want to limit myself there when there may be a pool of small businesses right outside more door. Time was, IABC ruled my life (especially this year, since I was president of the local chapter). I hope you do write on this topic and then post a link to your post here so that we can all find it.

Facebook 84

Facebook Twitter Social Media Blogging 84

The Stalwart Blog

APRIL 26, 2020

This show is basically focused on providing a voice to the small business community. It’s been really kind of a great small business movement here in South Orange County. But there’re other things that are happening which could cause businesses, situations that they’re not prepared for.

Crisis 78

Crisis Local Facebook Social Media 78

PR Fuel

NOVEMBER 2, 2021

How much more revenue could your business generate from the exposure to millions of potential customers? Well, if your business produces regular newsworthy content, you could profit from this information, reaching a wider audience. What’s more, most PR companies offer these packages to small business owners.

Writing 52

Writing System Automotive SEO 52

Communications Conversations

JULY 18, 2019

She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community. Without naming clients specifically, I’ll just say that I’m pretty sure you’d recognize them because you’ve very likely seen or heard them in the local media! . That’s not something that can happen overnight.

Local 94

Local Course Community Interviews 94

Contently - Strategy

OCTOBER 1, 2018

When the Harvard Business Review spoke with the publishers of The Independent, they learned that not only did the paper save money after the switch, they sold more print editions. As an account manager, I had over 1,000 small business clients, all of which received “scalable sales initiatives” from me and my teammates.

Marketing 91

Marketing Google Newspapers Print 91

MaccaPR

JUNE 3, 2014

is to attract small business owners. We recently offered a free downloadable e-book called “Facebook for Business: The Complete Guide to Increasing Fans & Engagement.” ” It''s a popular topic among our small business owner audience. I write on Saturdays in the quiet of the morning.

Marketing 91

Marketing Small Business Interviews Internal 91

PR for Anyone

APRIL 6, 2022

And as always, whether your pitch is accepted or not, this provides you with content so if it doesn’t work out this time, it’s still good to write a blog or shoot a video about. But again, every single person watching has something that they can pitch a story to their local television, that will help a college graduate.

Pitching 130

Pitching Television Media Real Estate 130

Victorious PR

FEBRUARY 22, 2023

and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! How to get featured in top publications and podcasts — Learn to successfully pitch a journalist and write a successful pitch to get into top publications. We are regularly approached by top tier publications like Inc. That starts NOW.

Publicity 52

Publicity Video Pitching Google 52

Cision

AUGUST 26, 2015

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Managed by Ann Handley, Head of Content at MarketingProfs; author of the WSJ bestseller, “Everybody Writes” The 10 Most Expensive Paid Search Keywords [link]. — CEO of Likeable Local.

Social Media 120

Social Media Twitter Media Nonprofit 120

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. That includes writing content, monitoring and paid strategy and execution. Tell us about your current role at Pediatric Home Service?

Meeting 0

Meeting Social Media Employee Pinterest 0

PR Fuel

OCTOBER 30, 2018

7 Tips on Writing the Perfect Welcome Email. Whether you are posting on social media, writing a blog post, or commenting on another thread, the impression that people get of you and your business will stick. Without further ado, here are 7 tips to writing the best welcome email. 5 Tips on Writing a Great Email Newsletter.

Communications 40

Communications Pitching Writing Social Media 40