ImPRessions - Crenshaw Communications

APRIL 7, 2021

One effective tactic is to assign someone as the welcoming committee for the new hire. Communication is obviously key in any office, but especially with remote new hires. Facetime is crucial during the first few days of a new hire. Let me know on Twitter @colleeno_pr ! . Some of my closest friends I have met through work!

How To 218

How To Employee Meeting Training 218

Culpwrit

SEPTEMBER 19, 2023

By Erica Swerdlow In the past 30+ years of working in public relations and communications, specifically at agencies, I have had the complex but rewarding task of hiring people in all types of positions; complex because it has always been difficult for me to find the right formula that helps find the right fit,… Continue reading What Matters in (..)

Interviews 87

Interviews Agency Communications Publicity 87

Sword and the Script

NOVEMBER 28, 2023

Welcome emails enjoy open rates of 60% or more; for most marketers, this will be your best-performing email ‘campaign’ Anyone who follows me knows I harp on businesses to build their own list of subscribers. Let me know what you’d like to see differently. Contact me at frank-at-swordandthescript-dot-com for an introductory call.

B2B 119

B2B Content Marketing Marketing Blogging 119

Sword and the Script

SEPTEMBER 19, 2023

Hire a B2B marketing and PR consultant who can think strategically and execute effectively. Contact me at frank-at-swordandthescript-dot-com for an introductory call. This means audience identification isn’t just one initial step – but rather a continuous process. Need an extra pair of hands?

Communications 135

Communications Marketing B2B Technology 135

PR for Anyone

AUGUST 26, 2021

I know someone who hired an influencer with a huge following to help sell her t-shirt line and even with a million plus followers, she sold zero shirts. And, if you still decide to hire an influencer, do your homework. If you choose to do that, let me just give you a few pieces of advice. It is an option. So, download that.

How To 234

How To Brand Branding Financial 234

Flack's Revenge

FEBRUARY 25, 2020

I learned this from a prospect who clued me in to a podcast and Forbes article (the former by uber influencers who should know better; the latter was generally negative on agencies but had some great points). If you want my respect as someone who understands PR, please don’t gloat about all the agencies you have hired and fired.

Agency 177

Agency Industry Marketing Brand 177

ImPRessions - Crenshaw Communications

OCTOBER 26, 2021

It’s the spooky season, which to me, as director of ad tech here at Crenshaw , is the perfect time to address some of the scariest business and PR issues looming in the ad tech space today. Have you hired a Chief Privacy Officer? In reality the privacy regulations are well-intended and will protect consumers. However, beware!

Privacy 434

Privacy Case Study Policies Advertising 434

Doctor Spin

MARCH 1, 2024

Various companies, organisations, and institutions have in-house PR teams that hire entry-level PR professionals. Nonprofits often have PR departments or hire PR professionals to manage their communications and outreach efforts. For questions or PR support, contact me via jerry@spinfactory.com. Nonprofit organisations.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

PRSay

OCTOBER 12, 2023

Little did I know that my path, which included starting a translation unit at a Fortune 500 company, would lead me to my passion — creating a language translation company. This has afforded me the opportunity to help immigrant children that are their parents’ interpreters, by offering interpreters for their parents in schools.

Resources 173

Resources Meeting Interviews Government 173

PR Job Coach

NOVEMBER 26, 2020

One job seeker created a targeted Google ad directed at a specific hiring manager. And when the hiring manager went to search for a particular term, a link to the job seeker’s portfolio appeared and included a narrative by the job seeker on the rationale for their interest in the company. We are more than a single dimension.

Corporate 274

Corporate Leadership Advertising Advertising 274

PRSay

FEBRUARY 7, 2024

I was the fashion editor of Sporting Goods Business and a sports junkie, and was willing to hire someone who wasn’t in PR but had relevant skills. I also didn’t understand how to work with clients or how to deliver results for clients, so there were bumps for me. I will say that having that media background for me has been invaluable.

Communications 190

Communications Sports Journalism Fashion 190

Prowly

DECEMBER 11, 2018

If you are looking for the ultimate formula for how to write a press release announcing a new hire, I must disappoint you—there isn’t one. But at least let me show you what to watch out for. The post New Hire Press Release Examples & Writing Tips: How to Catch People’s Attention appeared first on Prowly Magazine.

Examples 144

Examples Writing How To Publicity 144

Culpwrit

AUGUST 15, 2023

An agency leader who has hired several recent graduates sent me the recent Wall Street Journal story with the following headline: “What’s Too Casual for Work in 2023? You Can Get Away With More Now.”

Journalism 70

Journalism Education Agency 70

PRSay

OCTOBER 12, 2021

He connected me with the opportunity to explore communications and public relations, which led to an internship at a PR agency. If I hadn’t been able to obtain academic credit for the internship, I would never have convinced them to let me accept it. Less experience on résumé makes a candidate less appealing for a hiring manager.

Nonprofit 195

Nonprofit Financial Community Leadership 195

Communications Conversations

DECEMBER 11, 2020

Once I submitted my resume and started the interview process with DKY, the hiring team did a great job communicating expectations, next steps and keeping me informed of their anticipated timeline. I didn’t meet anyone in person until after I was hired, which was pretty wild. Were recruiters more responsive? Give it a shot.

Interviews 185

Interviews Meeting Video Energy 185

Sword and the Script

NOVEMBER 21, 2023

The survey had three findings that stood out to me: 1. Comment: This is the finding that floored me – because capitalization comes down to how companies treat expenses. This makes some sense to me. Hire a B2B marketing and PR consultant who can think strategically and execute effectively. The purpose?

Financial 143

Financial Marketing Survey B2B 143

Flack's Revenge

JUNE 13, 2022

I had briefly toyed with becoming a sound engineer before my parents convinced me that “real” engineering was a better career choice. The company that gave me my first job. And standing nearby, holding court among several admirers, was the man who had said: “You’re hired!”. Remember Me? He had given me my first job.

Engineering 156

Engineering Trade Shows Local Interviews 156

Maxim Behar

MARCH 28, 2024

I rented a tiny apartment alone, hired an assistant, and then a designer. The most important thing for me is my team's compensation, and I do everything possible, often impossible, to prioritize it within the company's development. What would motivate you to be loyal to a company? Open and honest professional relationships.

Journalism 64

Journalism Newspapers Training Education 64

Communications Conversations

JUNE 30, 2022

If you have questions, or would like to hire me to help your leaders or executives build a more effective LinkedIn presence (based on the ideas and best practices shared here), you can send me a note at arik@arikhanson.com. And, I’m guessing a few of you may have missed the promotion of it and might be interested.

LinkedIn 78

LinkedIn Strategy How To Tools 78

Remote PR Jobs

SEPTEMBER 25, 2023

Many of my clients are independent PR agencies that hire me to write the very same pitches, blog posts, and bylines I once received on a daily basis as a journalist. That’s why I always found it incredibly helpful when PR reps asked me for a list of upcoming topics I was working on. Ask reporters what they’re working on.

Pitching 100

Pitching Report Writing LinkedIn 100

ImPRessions - Crenshaw Communications

APRIL 13, 2023

When I was interviewing with Crenshaw, one of the first things I noticed was that the leader interviewing me was a man of color – someone who looked like me. As I proceeded in the interview process, I noticed more people in the company like me.

Employee 156

Employee Community Groups Interviews 156

Sword and the Script

AUGUST 29, 2023

Stay with me, I’ll bring this back to B2B in a moment. Hire a B2B marketing and PR consultant who can think strategically and execute effectively. Contact me at frank-at-swordandthescript-dot-com for an introductory call. That’s according to a survey of 20,000 consumers by the market research firm GWI.

B2B 119

B2B Social Media Marketing Media 119

Sword and the Script

FEBRUARY 20, 2024

It’s interesting to me that the PR software community has put so much effort into natural language processing (NLP, which is a precursor to generative AI ) to evaluate sentiment – and yet it’s dead last on this list of metrics. What percentage of European companies hire U.S. While I’m based in the U.S., See our services.

Report 105

Report Publicity Marketing Pitching 105

Sword and the Script

JANUARY 30, 2024

the top five answers from respondents tallied up as follows: 20% said they get too many messages; 18% said they lost interest; 17% said the messages are not relevant; 10% don’t remember subscribing; 10% have too much inbox clutter; The findings left me with three thoughts, that I’ll share below. click the image for higher resolution) 1.

Survey 115

Survey Marketing B2B Content Marketing 115

Solo PR Pro

NOVEMBER 9, 2021

Hiring a virtual assistant (VA) to help with some of your day-to-day tasks is one big way to free up your time to focus on the aspects of the business you enjoy the most while continuing to scale at your desired pace. “My My virtual assistant is a trusted partner who helps me run my business,” explains Amy. Communication is key.

Software 104

Software Social Media Customer Service Travel 104

Deirdre Breakenridge

DECEMBER 24, 2014

We immediately established a mentor (me) / mentee relationship. Fitting into the company culture is essential, since the hiring process is expensive for employers. They want to make sure the new hire will mesh well with the team. He gave me my first opportunity to work at a PR agency.

Interviews 410

Interviews LinkedIn Groups Meeting 410

Onclusive

APRIL 27, 2020

The PR data insights allowed me to promote a US Senior Manager to Director of a global team, hire a manager in the US, and staff all key regions with PR managers thereafter. Lona Therrien. Sr Director, Global Corporate Communications, Mimecast. We grew the team from two to six, not including my role!

Data-Driven PR 286

Data-Driven PR Measurement Data Report 286

Remote PR Jobs

SEPTEMBER 25, 2023

Let me count the ways. However, early-stage tech startups aren’t often keen to hire non-technical folks with PR-like experience to join their teams full-time, so engaging with an agency on a retainer-basis — while not cheap — becomes a viable option. It’s Don Draper with a splash of Dominick Cobb.

Publicity 100

Publicity Engineering Advertising Advertising 100

Mark My Words

JULY 26, 2023

We live in a corporate world now and raising money, getting insurance, all those other factors exist on social media, where mainstream media has not got the same power.”

Insurance 60

Insurance Insurance Interviews Corporate 60

The Hoffman Agency

OCTOBER 10, 2023

Entering a new environment, especially as a recent college graduate, was daunting, and I felt the pressure to be perfect, as if making mistakes were a sin that would disappoint everyone and make my team regret hiring me. To me, this means being honest with the people you’re working with.

Internal 41

Internal International Agency Video 41

PRSay

JUNE 28, 2021

People told me I was crazy. But for me, the question had always been: When is the best time to start my own business? My years of experience working in business development and client acquisition at global PR agencies would serve me well over the coming months. Don’t hire anyone for at least a year.

LinkedIn 149

LinkedIn Crisis Agency Crisis Communications 149

Remote PR Jobs

SEPTEMBER 25, 2023

While many recognized the importance of changing recruitment to create more-diverse workforces, only a few recognized that hiring a diverse staff would not guarantee a sense of inclusion among those hired. The CEOs also told me that retention of diverse talent was particularly challenging.

Agency 100

Agency How To Survey Employee 100

PRSay

OCTOBER 6, 2022

At the time, I knew nothing about running a business — nothing about bookkeeping, hiring staff, preparing contracts or writing proposals for new clients. Her comments put things into perspective for me. The only things stopping me were my own inhibitions. I didn’t let it defeat me. I started my PR firm in 1992.

System 155

System Exercises Groups Training 155

PRSay

AUGUST 19, 2021

When I was hired to chair the Department of Strategic Communication — affectionately known as SCOM — at Morgan in 2018, our founding dean DeWayne Wickham insisted that our department be more aligned to our professional society to ensure that our students would be connected to the most up-to-date industry practices.

Meeting 195

Meeting Education Ethics Leadership 195

Sword and the Script

JANUARY 9, 2024

HARO is a name universally recognized brand, so the rebrand doesn’t make sense to me at all. Feel free to leave a comment or message me. That valuation seems to mirror the company’s annual recurring revenue (ARR) too – which seems odd to me. It’s that kind of math that has me skeptical of the PE dollars pouring into PR tech.

Brand 147

Brand Branding Reddit Pitching 147

Sword and the Script

OCTOBER 31, 2023

Hire a B2B marketing and PR consultant who can think strategically and execute effectively. Contact me at frank-at-swordandthescript-dot-com for an introductory call. However, if you are spending less than these benchmarks and you aren’t happy with the results from your marketing shop, then you might be underinvesting in B2B marketing.

B2B 138

B2B Survey Marketing B2C 138

Communications Conversations

SEPTEMBER 17, 2020

Stacia hired me—in part—to help her find her voice on social media, especially LinkedIn. Clients like Sleep Number and Trane have hired me to do coaching and training sessions on how to best use social media marketing to meet needs and goals in the past. However, it hasn’t been my typical consulting arrangement.

Social Media 88

Social Media Media LinkedIn Analysis 88