PRSay

SEPTEMBER 8, 2020

Tauris ), examines how the United States and other governments can better understand the motivations behind Russia’s information-warfare attacks. One communicator I work with in the British government says the job of strategic communications professionals or PR professionals is to tell the truth well. [PR

Communications 174

Communications Government Viral Radio 174

5W PR

JANUARY 29, 2024

Forget the Silicon Valley playbook of viral trends and flashy apps. Government agencies with competing priorities, military branches with specific technological needs, private contractors vying for contracts, and a cautious public with varied opinions on the industry. Here, technology isn’t about entertainment.

Industry 78

Industry Publicity Ethics Privacy 78

Newsfile

FEBRUARY 28, 2024

Newsjacking is a media strategy where a brand capitalizes on viral news stories to market itself. ESG (Environmental, Social, and Governance) reporting involves disclosing an organization’s performance in these areas. What is Viral Marketing? PR teams leverage viral marketing to amplify brand messages and increase visibility.

Viral 52

Viral Crisis Communications SEO Reputation 52

Onclusive

JUNE 1, 2023

This is crucial for understanding what topics are important to your many stakeholder groups. Trend spotting becomes easy As a PR or Comms pro, it’s essential to stay up to speed with the latest trends and topics in your industry so you can create timely, relevant stories that engage your audiences and position your brand as a leader.

Strategy 370

Strategy Communications Reputation Measurement 370

Flack's Revenge

DECEMBER 4, 2014

As I said, those who are not savvy in this area might think that China is a very buttoned down place, and that the government pulls all the strings. Despite the heavy (and humorless) hand, if you think the state of media there leaves no room for PR stunts, viral marketing, and click bait, guess again.

Government 196

Government Viral Journalism LinkedIn 196

Melissa Agnes

MARCH 13, 2018

But the thing is, with all the challenges, obstacles, and realities of crisis management today, by the time leadership reaches for this plan, the story is already miles ahead, potentially even going viral, and stakeholders are already demanding answers to their questions, concerns, and speculation.

Crisis 179

Crisis Crisis Management Brand Branding 179

Prohibition

AUGUST 15, 2022

From governments comms gone wrong (again!) Not only did her comments go viral, but it was also picked up by the media too, gaining even more traction than the original 50 second podcast clip. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1 No one cared.

Crisis 62

Crisis Viral Government Crisis Communications 62

Melissa Agnes

AUGUST 29, 2014

Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. Power of Storytelling & Viral Fundrasing: Exploring the ALS #IceBucketChallenge Case. From The Crisis Intelligence Blog. Emory’s Excellent Crisis Communication on Facebook. Does Common Sense On Social Media Come With Age?

Crisis Management 190

Crisis Management Viral Crisis Healthcare 190

Prohibition

MAY 9, 2023

With its unique video format, catchy music, and viral challenges, TikTok has become a global phenomenon, especially among younger audiences. The app has also become a platform for viral challenges and dances, making it a hub for creativity and self-expression. In the UK, TikTok has become increasingly popular, with over 22.28

Privacy 62

Privacy Social Media Instagram Viral 62

Reputation Us

MARCH 16, 2022

If we can’t trust journalists from reputable media outlets, scientific studies, doctors, the government, the education system, marketing, or previous generations, who can we trust? government had replaced all living birds with secret drones and sophisticated robotic replicas to spy on Americans. Finding the truth today is difficult.

Reputation 78

Reputation Government Film Viral 78

Solo PR Pro

JULY 21, 2020

We were surrounded by daily government press conferences, bleak graphs of COVID-19 cases exponentially rising at a frightening rate and stories of loss and sacrifice sprawled across every media channel day after day. Families, friends and loved ones were unable to see each other and instead were being ordered to stay at home.

Viral 71

Viral Analysis Television Radio 71

NewsWhip

SEPTEMBER 17, 2019

The BBC’s top article was also about the Amazon fires, and Brexit news also dominated, with the government asking the Queen to prorogue Parliament one of the top five articles on the network for the month of August. But what about the articles that performed successfully over more than just the very top publishers?

Viral 138

Viral Web Facebook Local 138

ImPRessions - Crenshaw Communications

JUNE 26, 2019

A truly critical event, like one that involves loss of life, major litigation, or a viral story like the United Airlines incident of 2017 usually requires an ongoing commitment by the company chief. To advocate in the face of government or regulatory scrutiny. To announce a new strategy. It’s not always about crisis management.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

Cision

FEBRUARY 8, 2016

Like any communication, Super Bowl commercials are subject to rules that govern the success, failure and proliferation of this high-risk, high-reward communication. Doritos is a perennial Super Bowl performer, consistently creating viral campaigns. Humor: Puppy-monkey-baby crushes the competition.

Brand 120

Brand Branding Viral Advertising 120

PRSay

OCTOBER 12, 2020

Unfortunately, most governments are [adopting] nationalistic positions about vaccines and treatment. You may get the viral reach for a country way down, to a Finland or New Zealand level, and feel comfortable that you can [reopen] restaurants and movie theaters, but the virus will always lurk on the other side of your borders.

Viral 157

Viral Interviews Travel Government 157

ImPRessions - Crenshaw Communications

AUGUST 8, 2017

Simmering issues of diversity and gender discrimination in the tech industry were spotlighted this week when an internal memo penned by a Google engineer went viral, causing a public relations earthquake for the company. And with the government breathing down its neck, good PR is good business.

Google 185

Google Reputation Engineering Internal 185

Presspage

OCTOBER 24, 2023

A well-crafted press release or a viral social media campaign can translate into measurable financial gains. With the advent of social media, online reviews, and instant news dissemination, PR’s role has undergone a significant transformation. In today's dynamic digital landscape, the value of a positive online presence cannot be overstated.

Analytics 78

Analytics Digital PR Storytelling Local 78

PRSay

JUNE 7, 2021

In response to a hypothetical breakdown in a company’s supply chain, a red team could simulate a scathing social media post that is meant to go viral. Another example might have a red team mimic a reporter who accosts a company executive over comments that a board member has made. Illustration credit: astel design ].

Crisis 161

Crisis Exercises Crisis Communications Reputation 161

Melissa Agnes

SEPTEMBER 21, 2014

How to plan for a global, viral crisis. How to incorporate collaborations from government agencies, emergency responders and other third-parties within your crisis communication plan. How culture, both organizational and national, impacted Malaysia Airlines’s crisis communication.

Airlines 210

Airlines Crisis Management Crisis Crisis Communications 210

PRSay

DECEMBER 18, 2019

When the NBA released a statement calling Morey’s pro-democracy tweet “inappropriate,” the move was widely interpreted as an attempt to protect its bottom line and appease the repressive communist government of China. It was always about the Chinese government resisting perceived challenges to its authority.

Corporate 100

Corporate Crisis Management Crisis Government 100

Melissa Agnes

MARCH 6, 2018

This process is based off of the Crisis Ready Model, which is a model I’ve developed throughout my years of helping organizations—from international corporations, to government agencies around the world, to businesses just like yours—become crisis ready. Phase 2: Understand the different variables and impacts.

Crisis 172

Crisis Crisis Management Handbook Viral 172

Practical Law Construction

MAY 18, 2021

The exact contours of any provision will be determined by the specific language of a contract’s force majeure clause and the applicable governing law. This decision sets out how contracts governed by Saudi law will be impacted by COVID-19. Generally, force majeure provisions are construed narrowly. Saudi Arabia.

Construction 121

Construction Government Radio Examples 121

PRSay

OCTOBER 8, 2018

” Reich told a story about partaking in a televised political debate, and how he was asked by the hosting network to be louder and more irate in his responses to increase the program’s chances of going viral. Instead, Reich discussed the connection between ideological disagreement and anger. They’re going to surf right past you.

Conference 151

Conference Television Viral Banking 151

PR in High Definition

JULY 22, 2019

The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. A government could be unsettled by a foreign player. Of course, by the time staff internally have established that it’s fake, the video will have gone viral, making the situation even more challenging.

Media 74

Media Viral Video Newspapers 74

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

By attacking the advertising model that supports sites like World News Daily Report and NewsBuzzDaily, they might help slow the viral spread of false, defamatory, and even dangerous stories. Of course, most PR isn’t propaganda, and government work – even disinformation campaigns – presumably serve a higher purpose.

Publicity 120

Publicity Storytelling Journalism Viral 120

Prohibition

JANUARY 17, 2022

And with social media moving at lightning speed, effective crisis management by your social team can be the difference between a few negative comments and a viral boycott. During an emergency, the Facebook page of your local government can be a valuable source of information, instructions, and resources. Public squabbles.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Mark My Words

APRIL 26, 2022

No profile of Mason is complete without a passing nod to the moment he went viral after a BBC Breakfast broadcast in 2018 after admitting he didn’t have the foggiest’ about ongoing Brexit negotiations. . ‘So, where are we in this Brexit process? Certainly, Mason thinks his Yorkshire roots have benefitted him.

Radio 60

Radio Local Meeting Journalism 60

Contently - Strategy

DECEMBER 12, 2018

Just look at GE Reports, which has built a dedicated newsletter of over 100,000 people and regularly goes viral on Reddit by covering the company’s amazing new inventions and initiatives across renewable energy and air travel. In many cases, groups are undermining each other, creating contradictory or repetitive content.

Content Marketing 111

Content Marketing Creativity Marketing Travel 111

Flatiron Communications

MARCH 13, 2020

More than a few media watchers have audaciously proclaimed that this week’s viral performance by the “President” spells doom for his prospects of re-election come November. Washington Post Headline. I disagree. However, I predict that by the end of the summer, the U.S.

Viral 41

Viral Newspapers Crisis Government 41

Stephen Waddington

DECEMBER 24, 2019

As part of the digital strategy, short films were made of each visit and were soon circulating on local Facebook posts, sort of mini-viral films mostly re-shared by Facebook users in the areas he visited. Anybody following twitter would think that we were about to have a Corbyn Government, even I was taken in.

Newspapers 78

Newspapers Film Local Policies 78

Scott Public Relations

NOVEMBER 10, 2022

For example, there’s plenty of criticism around the government’s slow response to and denial of the threat of the coronavirus epidemic. Do a study that will measure what the difference would be if the government had acted promptly and taken immediate and smart actions. That’s the kind of communication that goes viral.

How To 52

How To Insurance Insurance Ethics 52

ReimaginePR

JUNE 10, 2015

. • Médecins Sans Frontières (MSF…aka Doctors Without Borders) International President Dr. Joanne Liu received the Canadian Public Relations Society President’s Award in recognition of “the work that [MSF] has done to raise awareness about Ebola and engage governments in a global call to action.”.

Video 120

Video Government Healthcare Viral 120

PRSay

OCTOBER 25, 2017

“If you’re not paying for your social media campaigns, then no one is seeing them,” said Haworth, who recalled her childhood in small-town Indiana as one of eating “government cheese” from food banks and spending the Christmas season with her parents who couldn’t afford presents.

Social Media 117

Social Media Conference Media Corporate 117

Sword and the Script

JUNE 3, 2020

That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.)

Product Launch 96

Product Launch Survey Banking Pharmaceuticals 96

Cision

MARCH 30, 2016

I would like to think that these efforts were partly responsible for the federal government shortly after listing African lions as “endangered” under the Endangered Species Act, ensuring that such a tragedy would be prevented in the future. You’ve worked with a number of public affairs organizations. Social media is incredibly important.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

NewsWhip

AUGUST 11, 2021

These groups, factions, or narratives can be researched through analyzing viral narratives (the stories being shared), looking at where these spread (social accounts), and then discerning wider stories and beliefs. So it goes. You must still take the time to understand them, at least to avoid surprises. . Perhaps so.

Brand 78

Brand Branding Groups Data 78

Prohibition

JULY 10, 2019

The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days. This has heightened the perception of secrecy and possible complicity with the Chinese government. The commercial showed clips and images of sexism in films, boardrooms and also violence.

Fashion 75

Fashion Telecommunications Crisis Training 75