ImPRessions - Crenshaw Communications

JUNE 26, 2019

Being the steward of a company’s image and reputation comes with the job. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default. To advocate in the face of government or regulatory scrutiny. Many lack the time or commitment to deal with media. Here are some of the most common. .

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

Melissa Agnes

MARCH 13, 2018

But the thing is, with all the challenges, obstacles, and realities of crisis management today, by the time leadership reaches for this plan, the story is already miles ahead, potentially even going viral, and stakeholders are already demanding answers to their questions, concerns, and speculation.

Crisis 179

Crisis Crisis Management Brand Branding 179

Prohibition

AUGUST 15, 2022

From governments comms gone wrong (again!) Not only did her comments go viral, but it was also picked up by the media too, gaining even more traction than the original 50 second podcast clip. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1 No one cared.

Crisis 62

Crisis Viral Government Crisis Communications 62

Presspage

OCTOBER 24, 2023

PR teams were seen as a necessity, a function crucial for managing a brand’s reputation but not directly linked to revenue. A well-crafted press release or a viral social media campaign can translate into measurable financial gains. In the past, PR’s impact on the bottom line was treated as ambiguous at best.

Analytics 78

Analytics Digital PR Storytelling Local 78

David PR Group

JULY 28, 2015

Any misstep could turn into an online reputation issue within moments. Restaurants, retail stores, banks, government buildings and even your neighbors are equipped with cameras, so if you are walking your dog, depositing your paycheck or just grabbing a cup of coffee, there may be video evidence of it somewhere. Let me know.

Reputation 40

Reputation Viral Privacy Retail 40

PRSay

DECEMBER 18, 2019

Fewer than 24 hours later, the Twitter brouhaha would expand into a sprawling crisis for the NBA’s relationship with China and its reputation at home. It was always about the Chinese government resisting perceived challenges to its authority. The NBA’s response drew bipartisan criticism from U.S. Tip 5: Keep the team on-message.

Corporate 100

Corporate Crisis Management Crisis Government 100

Prohibition

JANUARY 17, 2022

A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders. Brands that want to develop trust should focus on reputation management using social media tools. It’s not about scoring points or playing defence.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Melissa Agnes

FEBRUARY 24, 2015

The fact that we’re never quite sure when something may or may not go viral against us in a negative way makes us feel as though we’re not in control, it makes us feel vulnerable and exposed, and it’s one of the biggest setbacks resulting in a lack of proactive action that needs to take place. What makes something go viral?

Social Media 113

Social Media Viral Crisis Management How To 113

PR in High Definition

JULY 22, 2019

The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. A government could be unsettled by a foreign player. If a deepfake is released that shows a CEO, for example, acting in a way that damages his or her company’s reputation, public relations becomes critical.

Media 74

Media Viral Video Newspapers 74

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

By attacking the advertising model that supports sites like World News Daily Report and NewsBuzzDaily, they might help slow the viral spread of false, defamatory, and even dangerous stories. Of course, most PR isn’t propaganda, and government work – even disinformation campaigns – presumably serve a higher purpose.

Publicity 120

Publicity Storytelling Journalism Viral 120

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. Create a long-term content marketing campaign – for effective reputation management.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

PRSay

OCTOBER 25, 2017

“If you’re not paying for your social media campaigns, then no one is seeing them,” said Haworth, who recalled her childhood in small-town Indiana as one of eating “government cheese” from food banks and spending the Christmas season with her parents who couldn’t afford presents. pictured above ), during an Oct.

Social Media 117

Social Media Conference Media Corporate 117

NewsWhip

AUGUST 11, 2021

These groups, factions, or narratives can be researched through analyzing viral narratives (the stories being shared), looking at where these spread (social accounts), and then discerning wider stories and beliefs. Detractors and critics are part of your reputation landscape too. So it goes. Detect and quantify misinformation fast.

Brand 78

Brand Branding Groups Data 78

Prohibition

JULY 10, 2019

The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days. The top nine PR crises of 2019 so far including fashion disasters and damaged reputations. 5) A phone company who didn’t communicate: Huawei’s damaged reputation.

Fashion 75

Fashion Telecommunications Crisis Training 75

Prohibition

DECEMBER 17, 2021

A crisis occurs when there is a severe risk or threat to the reputation, business, and organisational viability. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. Government officials. Crisis communications is an important aspect to tackle as a business owner. Police officers.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

ReimaginePR

JUNE 18, 2015

To have a fruitful conversation about support for your objectives with any level of government, you’d better be ready to explain how the ruling party can expect to translate their action into votes. Everett Martin is a strategic public relations consultant in Canada, specializing in social responsibility and reputation management.

Airlines 120

Airlines Viral Government Local 120

Cision

APRIL 5, 2017

It was easy and better to oppose the President in this completely different environment, unless you’re a B2G supplier (business-to-government). Scale for scale’s sake creates undifferentiated viral clones, where you die by the algorithms. I’m not sure if we survive this test of the balance of government.

Report 225

Report Media Advertising Advertising 225

PR Conversations

APRIL 27, 2015

I fell into the PR profession by chance, not choice, as a result of government layoffs. Which real, historical or fictional person or brand would you like to give a reputation makeover? Businesses, governments and organizations continue to need highly competent public relations professionals—and they are hiring.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I fell into the PR profession by chance, not choice, as a result of government layoffs. Which real, historical or fictional person or brand would you like to give a reputation makeover? Businesses, governments and organizations continue to need highly competent public relations professionals—and they are hiring.

Film 40

Film Crisis Communications Ethics Crisis 40

NewsWhip

MAY 27, 2021

Brand relevance versus brand reputation | Jump to text. And, the reality is, in this digital world, relevance is even more important than reputation. I think the pandemic has amassed an incredible opportunity for local media to really serve as these reliable sources for information, particularly given at state and local governments.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stephen Waddington

AUGUST 27, 2018

The first phase of study that led to the Excellence Theory consisted of quantitative, survey-based research of more than 300 organisations in Canada, UK and US, including a cross section of corporations, non-profit organisations and government agencies. Figure 1: How messages travel in networks regardless of traditional boundaries.

Communications 60

Communications Analysis Web Handbook 60

Buzzstream

NOVEMBER 10, 2020

You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. Always ensure you use a reputable source that is as unbiased as possible. Pitches can make or break a PR campaign. It’s as simple as that.

Pitching 164

Pitching Writing Digital PR How To 164