ImPRessions - Crenshaw Communications

MAY 24, 2022

Those “boring” categories require research, education, and commitment by buyers. B2B PR educates customers. That’s where B2B brands have an opportunity to educate their market. B2B PR conveys expertise. For B2B brands, expertise counts. A strategic PR campaign can influence the buying decision.

B2B 170

B2B Brand Branding Education 170

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Occasionally public relations agencies tap freelance contractors to manage peak workloads during busy seasons or to bring specialist expertise to a project. In others, it pays to seek out specialist expertise that complements the existing full-time team. Specialists can help educate the team as well as contributing to it.

How To 315

How To Employee Training Interviews 315

Stephen Waddington

AUGUST 22, 2018

The next job is education and enforcement. The next challenge is education and enforcement. Industry associations rightly put ethical training at the forefront of their educational efforts. A cross industry group of international PR associations has developed a common set of principles for ethical practice.

Ethics 95

Ethics Education Internal International 95

Karen Freberg

SEPTEMBER 27, 2018

They come from all backgrounds and industries, and this is truly one of the best ways to connect education with practice. I was beyond impressed and grateful for this opportunity – as I shared with my students, this does not happen often and this will be one experience they will never forget int their education career.

Education 74

Education Video Social Media Facebook 74

5W PR

MARCH 15, 2024

Expertise Knowledge leads to power, and in cybersecurity, it builds trust. Their expertise can shape the company’s messaging and solidify public confidence in its security efforts. Don’t just stop there, share educational content about cybersecurity risks and best practices.

Publicity 146

Publicity Construction Data Crisis Communications 146

Karen Freberg

AUGUST 19, 2019

I was able to talk about how educators can use social media for personal branding purposes, leading to some exciting opportunities both personally and professionally. Invest in training educators and future educators to embrace this new model. Congrats Matt (make sure to buy it!). This is not offered in many places.

Education 49

Education Social Media Analytics Industry 49

Karen Freberg

MAY 25, 2019

This is what I wrote in the post back in 2017: Propose an Educators Summit for Cannes Lions. You see veteran professionals and young professionals, but you really didn’t see educators. There is a big focus here for education and mentoring at Cannes Lions, which is fantastic. The rest is history!

Education 50

Education Case Study Meeting Creativity 50

5W PR

MAY 22, 2023

The industry’s mission is to educate people on how to stay healthy, avoid illnesses, and treat diseases. They provide social proof of the quality of services and expertise of staff, making potential customers more likely to trust them. These credentials demonstrate a business’s expertise and ability to provide top-notch services.

Industry 88

Industry Reputation Education Training 88

PRSay

DECEMBER 27, 2023

The report The report, “Navigating Change: Recommendations for Advancing Undergraduate Public Relations Education,” underwritten by the Weiss Family Trust, by Jim and Audra Weiss, has been issued as part of CPRE’s 50th anniversary year. Seven teams of educators and practitioners contributed their expertise and content.

Report 78

Report Ethics Education Survey 78

PRSay

DECEMBER 21, 2023

The report The report, “Navigating Change: Recommendations for Advancing Undergraduate Public Relations Education,” underwritten by the Weiss Family Trust, by Jim and Audra Weiss, has been issued as part of CPRE’s 50th anniversary year. Seven teams of educators and practitioners contributed their expertise and content.

Report 78

Report Ethics Education Survey 78

PRSay

SEPTEMBER 27, 2023

This increased confidence can be attributed to the rigorous training and education on ethics and law required to obtain these credentials. In addition, those who have obtained their APR credential are required to complete regular continuing education requirements including ethics training.

Ethics 187

Ethics Study Public Affairs Training 187

Solo PR Pro

DECEMBER 5, 2023

Build a Portfolio: Tailor your portfolio to showcase niche-specific projects, emphasizing your expertise. Education and Certification: Continuously enhance your skills with certifications or courses relevant to your chosen niche. Monetize Your Expertise Content is currency. Utilize your expertise to create and monetize content.

YouTube 99

YouTube Course Financial Education 99

5W PR

APRIL 10, 2023

Meta Business Partners are a game-changing network of Meta partners with the expertise to help businesses face the tasks of today and engineer a path to the future. Meta Business Partners also receive 1:1 training in creative education, early access to product updates, and insights into Meta Business initiatives.

Engineering 88

Engineering Advertising Advertising Agency 88

Onclusive

APRIL 8, 2020

Drawing on our expertise in providing essential data to communications professionals since 2009 and best practices from our customers, we’ve outlined the 5 steps we’ve seen work for brands who have already crossed over or are in the process of doing so. How would you and your team make this mission-critical shift? Onclusive is here to help!

Data-Driven PR 370

Data-Driven PR Exercises Measurement Data 370

ImPRessions - Crenshaw Communications

AUGUST 19, 2020

When done correctly, it can generate extensive media coverage and reinforce expertise or even leadership. . Our team is very active when it comes to content creation, because it works particularly well for companies with deep expertise and insights who may be hampered in sharing news due to customer confidentiality.

How To 334

How To Media Healthcare Survey 334

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

SOCi offered insights on Threads’ implications for social media marketing, showcasing their expertise and thought leadership. NCA Educates after the MGM Casino Hack The recent cyberattack on MGM Casino underscored the persistent threat of cybercrime.

Brand 323

Brand Branding eBook Advertising 323

ImPRessions - Crenshaw Communications

DECEMBER 2, 2020

The best exchanges are educational, allowing the person being questioned to impart valuable information or a relevant point of view. Remind them to reference their expertise . It’s helpful to convey that expertise through examples and references to the interviewee’s training or experience.

Interviews 280

Interviews Policies Course Training 280

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2020

It can help deliver key messages, communicate expertise and drive thought leadership for business brands. Content that explains a new or emerging trend is among the most valuable for business customers because it helps educate prospects. Here are five of the most common. Here are five of the most common. Traditional Trend Piece.

Leadership 353

Leadership Insurance Insurance B2B 353

PR for Anyone

APRIL 28, 2020

We can only hope this whole thing goes away, but right now, it's all about how you can educate people with whatever it is that you're an expert at. If it's a lifestyle outlet and your business is related to lifestyle type segments, provide them with that expertise. Do your homework. Do your homework. What can you provide them?

Real Estate 130

Real Estate Media Insurance Insurance 130

PRSay

JULY 9, 2021

But nonetheless, he offers to share his own limited expertise with Beth to help her further hone her game and defeat the greatest living chess Grandmaster of the time, the Soviet Union’s Vasily Borgov. What if superficial assumptions about the less-experienced among us belie their deeper layers of expertise, talent and insight?

Nonprofit 218

Nonprofit Employee Internal International 218

Onclusive

FEBRUARY 9, 2021

Or, if your company has a very specific communications need, such as deep product expertise or a niched B2B network in your sector, it may be optimal for you to build an experienced and well-connected in-house team that is integrated with the day-to-day operations of your business. technology, CPG, financial services, etc.)—make

Agency 195

Agency Strategy Communications How To 195

5W PR

MARCH 15, 2023

Education Finally, brands can create educational and engaging content. This type of content is valuable to consumers and can be a way to showcase the company’s expertise in its field. They can share company events or activities, and their corporate social responsibility initiatives.

Social Media 88

Social Media Media Education Survey 88

Axia PR

JULY 16, 2023

Educate your team on listenership opportunities with podcasts. Typically, podcast producers will seek out guests with expertise in the topic at hand — guests PR professionals like us can secure. Since their launch in the 2000s, podcasts have continued to grow in popularity.

Education 62

Education Consumer Tools 62

ImPRessions - Crenshaw Communications

MARCH 23, 2022

The list will not only be an educational resource for the agency team, but it can spark thoughts about “out of the norm” assets that have been overlooked in the past. The agency’s first step should be to create a consolidated list of deliverables to serve as a central reference point for clients to populate.

Agency 310

Agency Meeting B2B Conference 310

ReimaginePR

MARCH 30, 2020

The Undisputed Truth About Education Day That the Experts Don’t Want You to Hear A Secret Weapon for Education Day Celebrated annually on June 6, it is a day to champion the worth of high education and to acknowledge all of the tough work that should be done to make certain everyone can share inside.

How To 120

How To Education Community Local 120

Karen Freberg

DECEMBER 13, 2017

I feel it is one of the best areas of focus for practice and education. I had the chance to do a webinar on social media, particularly focusing on future trends to note in 2018 and how educators can become their own micro-influencer. Power of understanding the bigger picture in social media education.

Education 40

Education Social Media Trends Media 40

Victorious PR

JUNE 8, 2023

These specialized agencies understand the nuances of the crypto market and can effectively communicate a project’s mission, vision, and technological expertise. With their expertise in media outreach and influencer collaborations, these agencies help crypto projects increase their visibility and reach a broader audience.

Education 52

Education Community Agency Crisis 52

Onclusive

DECEMBER 28, 2021

Which PR agency services are most relevant to your business’ primary needs? Do you create strategic communications plans for your PR campaigns?

Industry 221

Industry Crisis Management Measurement Data 221

PR Insiders

AUGUST 26, 2021

Under those conditions, how could we pitch clients whose expertise and messages had absolutely nothing to do with medicine or health? Finance, sports, personal relationships, corporate culture, the workplace, education, travel and numerous other aspects of life were upended by the pandemic. That holds true today.

Media 78

Media Print Education Radio 78

Reputation Us

DECEMBER 15, 2023

Educate yourself and your team on AI and ChatGPT to embrace these technologies fully. One way to do this is to create educational digital assets showcasing your brand’s strengths and capabilities. Educational content fosters trust and positions your company as an authority, guiding others in making informed decisions.

Reputation 78

Reputation Corporate Real Estate Technology 78

Bianchi Biz Blog

MAY 18, 2023

In our last post , we discussed how purchasing executives should consider how a PR agency’s expertise and experience in the client’s industry sector can affect the value they can generate for their company. Generally, the more experience and expertise (and current clients involved) in your sector, the more efficient and effective they can be.

Agency 80

Agency Automotive Mobile Local 80

5W PR

FEBRUARY 21, 2023

Differentiation Transparency also allows brands and those in influencer jobs to showcase their industry expertise. Discussion of product formulation and beneficial ingredients helps to educate the audience and build credibility for the influencer or brand; in turn, trust and loyalty increase.

Ethics 88

Ethics Consumer Social Media Education 88

ReimaginePR

MARCH 30, 2020

Education Day – an Outline School district actions may include but aren’t restricted to, supplying a long school day or year, supplying supplemental or associated services or finding another application that will meet the kid’s IEP. Education afternoon is just one of the best segments of this fair!

System 120

System Community Education Enterprise 120

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

A high-quality white paper does double or triple duty: it showcases a company’s expertise in its given area; offers solutions to customer problems or needs; and it often works as a lead-generator as well. A white paper is a workhorse. One form of content that works particularly well for B2B brands is the white paper.

Case Study 390

Case Study B2B Study Interviews 390

Bianchi Biz Blog

JULY 13, 2023

Every day, CAR researchers work to fulfill our mission to inform and advise, through independent research, education, and dialogue, enabling a more viable and sustainable automotive ecosystem. Their knowledge and expertise lead the sessions at CAR MBS to continue the tradition of relevant, useful sessions.

Automotive 80

Automotive Transportation Conference Mobile 80

PRSay

MAY 25, 2022

Public trust has eroded in all major institutions, including higher education. “It In university journalism and public relations programs, she said, expertise is needed across disciplines to teach students to discern between trustworthy, quality journalism and partisan distortions.

Publicity 145

Publicity Journalism Media Education 145

5W PR

JULY 31, 2023

Educational and informative sessions The Toy Fair provides educational and informative sessions. Industry experts share their experiences and expertise. Being aware of these trends allows manufacturers and retailers to align their product offerings with consumer demand and stay competitive in the market.

Internal 78

Internal International Retail Trade Shows 78