The power of storytelling: How Wrexham AFC rose from the ashes
PR in High Definition
APRIL 30, 2024
It contained interviews with everyday people across the town telling their own stories and where their connection to the team fit in. This could be anything from brand stories and customer testimonials to employee stories, however what is key is to always have this story in mind and have it as the glue that sticks any comms strategy in place.
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