Cision

OCTOBER 17, 2015

Getting employees involved on social media may seem like a terrifying idea. One employee’s inappropriate tweet could result in a social media crisis. Check out these three examples to see how you can take the conversations your employees have on social and turn them into something beneficial for your brand.

Employee 120

Employee Brand Branding Social Media 120

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. Ethical perils in personalizing employee communications. You’re creating that shared belief for 400,000 employees.

Ethics 78

Ethics Employee Communications System 78

The Stalwart Blog

MARCH 5, 2020

Interview with Joanie Connell, Ph.D., Interviewer: Hey, welcome back to another edition of the Public Relations Security Videocast. Interviewer: Absolutely. Joanie Connell: Well, Flexible Work Solutions focuses on attracting, retaining, and developing employees, leaders mostly. Interviewer: The Ph.D., I get that.

Interviews 107

Interviews Video Communications Leadership 107

ImPRessions - Crenshaw Communications

APRIL 13, 2023

How we can be the change As a person of color, I am drawn to companies with a diverse employee base. When I was interviewing with Crenshaw, one of the first things I noticed was that the leader interviewing me was a man of color – someone who looked like me. External mentorship can also be beneficial.

Employee 156

Employee Community Groups Interviews 156

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Depending on the length of the engagement, it’s often advantageous to include a contract employee in relevant team and company meetings. Because a freelance employee will sign an NDA and in most cases a non-compete agreement, the agency team shouldn’t worry that they’ll disclose confidential client information or try to lure the client away.

How To 315

How To Employee Training Interviews 315

PRSay

MAY 2, 2023

Flexible work environment Ever since our country was shut down during the pandemic, companies have realized how much work employees can do from home. A physical office that employees can come to when needed is important to have. It’s our responsibility to ask as many questions as possible during interviews.

Energy 202

Energy Employee Insurance Insurance 202

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

The National Cybersecurity Alliance (NCA) responded by emphasizing the need for increased employee training to deal with the human element involved in many cyber threats. NCA’s commentary stressed that even robust cybersecurity measures can falter without well-trained employees.

Brand 323

Brand Branding eBook Advertising 323

Barokas

MAY 22, 2017

However, until a recent conversation with a colleague, I never thought about the amount of information that can be gleaned from these personas, specifically as it relates to a first interview, or in the case of Tinder, the first date. Organizations, just like their employees must be cognizant of their online presence.

Interviews 68

Interviews Instagram Meeting LinkedIn 68

Onclusive

APRIL 12, 2018

I also like our renewed focus on internal communications, in support of employee value proposition work that is happening and being led by our talent management team at UL. The post Interview Series: CMO of UL Discusses How PR & Content Marketing Are Evolving in 2018 appeared first on AirPR.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 99

Interviews Publicity Technology Social Media 99

The Stalwart Blog

AUGUST 27, 2019

Our founder, Dr. Ann Clark, started the company 36 years ago and when she saw the need for more employee assistance programs, service providers, or EAPs, as many people know us as. So the employer pays for the benefit of employees in the time of need when they need to speak with a mental health professional. Gilbert Manzano: Right.

Crisis 76

Crisis Interviews Employee Healthcare 76

Maxim Behar

MARCH 26, 2024

Maxim Behar, the company's founder, interview for Economy. How many vacation days do employees have in your company? What are the training and professional development opportunities you provide to your employees? Do you organize team-building activities for your employees? You can find the full interview here.

Groups 105

Groups Communications System Employee 105

Communications Conversations

APRIL 17, 2020

General Mills is using Zoom to interview execs on key COVID-related topics. General Mills’ social team didn’t sit idly around very long–they started interviewing key executives a couple weeks ago around COVID-related topics. Best Buy shares CEO video message initially aimed at employees on LinkedIn.

Social Media 198

Social Media Brand Branding Employee 198

Flack's Revenge

NOVEMBER 22, 2022

She conducted a Twitter interview with him (after he DMed her) and asked about his seemingly open view to more regulation: He characterized his past conciliatory statements — as little more than “PR.” Elon Musk has come on like a bull in a China shop, causing a mass exodus of employees and a #leavingTwitter movement.

Banking 177

Banking Employee Financial System 177

PR for Anyone

JANUARY 28, 2024

Erica imparts valuable advice on standing out in interviews—instead of ignoring or shying away from their age, she suggests proactively addressing age-related concerns head-on. In-person connections are still important, and there is value for companies bringing their employees back to the office—but making that commute needs to be worthwhile.

Employee 130

Employee Policies Creativity Company 130

Stephen Waddington

OCTOBER 3, 2019

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. This is an agency model that covers a core group of employees supplemented by senior experts. I caught up with The Holmes Report’s EMEA editor to find out what we can expect for the PR industry in 2020. Where are clients investing their budgets?

Interviews 115

Interviews Agency Industry Measurement 115

Onclusive

AUGUST 10, 2021

Great content lies at the heart of everything communications does, including employee and leadership communications and PR. What do your key stakeholders, including employees, customers, shareholders and analysts, care about the most? Elizabeth Barrett. VP Research, Gartner.

Strategy 418

Strategy Survey Automotive Data 418

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2024

A visible leader is an engaged leader Eleanor Hawkins of Axios highlights the growing prominence of CEOs in the Fortune 100, noting their heightened presence across social media platforms and in long-form media interviews. CEOs have a key role as conduits to various stakeholders, including shareholders, employees, and the press.

Corporate 182

Corporate Analysis Reputation Trends 182

ImPRessions - Crenshaw Communications

NOVEMBER 10, 2020

It was hit with an employee gender-bias lawsuit in 2019, and just last month Warren Buffet’s Berkshire Hathaway sued the firm for fraud over a transaction that went bad. We see concern about such situations more often at PR agencies, as when Edelman backed down after employees protested its work for ICE detention company GEO Group.

Reputation 296

Reputation Employee Groups System 296

Remote PR Jobs

SEPTEMBER 25, 2023

To understand what else the PR industry is doing in response to the intensifying spotlight on diversity and inclusion, I interviewed 18 CEOs who lead firms in the top 100 Global PR agencies. A lack of inclusion can sometimes be seen in employee surveys. I found there wasn’t even consensus on the meaning of diversity and inclusion.

Agency 100

Agency How To Survey Employee 100

ReimaginePR

JULY 13, 2020

Tech talent is usually more expensive than other employees. This is because of high demand for tech employees and a shortage of experts in certain fields as well. You therefore need to keep in mind that compensation is something they consider before going for a job interview. Better compensation/benefits.

How To 136

How To Survey Employee Interviews 136

PR Conversations

NOVEMBER 20, 2014

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. Hence my preference for Earnshaw’s focus on building better relationships employees rather than seeing them as an audience for internal communications.

Employee 77

Employee How To Internal International 77

Wadds Inc.

MARCH 22, 2023

It supported organisations with transformation, employee engagement and the management of a broad range of stakeholder issues. Employee engagement and internal communications are cited as a number one priority by corporate affairs directors.

Publicity 98

Publicity Corporate Employee Interviews 98

5W PR

APRIL 3, 2024

Engaging media interviews allow founders and key personnel to directly communicate the company’s vision and values. Highlighting employee success stories, philanthropic initiatives, or company culture awards paints a positive picture that resonates with potential customers and talent alike.

Company 78

Company Product Launch Resources Employee 78

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 272

Corporate Reputation Policies Employee 272

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Earned media stories and interviews bring credibility to the more commercial ad and marketing messages. At the same time, they needed to make sure that their customers, employees, and communities heard from the companies behind the brands. Corporations raced to tell their publics what they were prepared to do to support them.

Marketing 310

Marketing Product Launch Corporate Viral 310

Communications Conversations

OCTOBER 1, 2020

Early on in the pandemic (March/April), General Mills shared a number of videos where they interviewed key executives on key topics related to COVID. Interesting, timely content, and another, “warmer” channel for execs to connect with customers and employees. The interviews (so far, at least) have been done via Zoom.

LinkedIn 128

LinkedIn Video Trends Company 128

Communications Conversations

SEPTEMBER 14, 2022

Your employees! Couldn’t you work with a small group of employees and ask them to document their days or experiences with your brand? Let’s take interviews, for example. Instead of scripting the whole thing, set up the interview and general direction of the topics and then see where it goes from there.

Brand 215

Brand Branding Instagram Video 215

Sword and the Script

JUNE 9, 2015

The paper is based on a combination of a survey of approximately 500 marketers and interviews from a number of people, like Mr. Sacfidi, from large consumer brands. The Secret to Scale is Employees. The secret to scale is employees. In a phrase, as the paper suggests, “Marketers looking to reach consumers in new ways.”

Content Marketing 60

Content Marketing Employee Marketing Viral 60

ImPRessions - Crenshaw Communications

MAY 25, 2023

Because Substack newsletters often feature exclusive content, interviews, and analysis, PR people can identify influential Substack writers, get to know their work, and suggest story ideas or interviews. But we can also leverage it to enhance our work.

Analysis 156

Analysis B2B Interviews Tools 156

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. For example, a tech company focused on connected TV can offer thoughts about what the company did to keep their employees engaged during the pandemic.

Media 333

Media Pitching Report B2B 333

PRSay

AUGUST 30, 2022

And when told they’ll lose their jobs, employees are just as shocked today. Still, when layoffs become necessary, there’s a lot that employers can do to mitigate the pain and difficulty that employees experience. Garg came to represent accusations that corporations treat employees as expendable units. People were shocked then.

Employee 87

Employee Real Estate Video Internal 87

5W PR

OCTOBER 4, 2023

Promoting employee wellness programs Promoting employee wellness programs within organizations can have a positive impact on both employees and the broader community. Interviews, webinars, and articles featuring mental health experts can contribute to a well-rounded understanding of mental health issues.

Strategy 88

Strategy Employee Education Resources 88

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

Its 2021 crisis was precipitated in December when founder Vishal Garg fired 900 Better.com employees on a Zoom call, just ahead of a $750 million injection by SoftBank. When a backlash grew, he defended his decision on an anonymous networking site by accusing the laid-off staff of “stealing” from employees and customers.

Facebook 310

Facebook Crisis Employee Government 310

ImPRessions - Crenshaw Communications

JUNE 15, 2023

Positive media coverage resulting from feature stories, human-interest interviews, or opinion pieces can expose the brand to new customers, reinforce loyalty among existing ones, and create a positive association for the product or company. Customers or potential employees are more likely to trust a brand featured in the media.

Reputation 156

Reputation Brand Branding Media 156

Sword and the Script

FEBRUARY 10, 2015

As the saying goes, it’s the little things that kill, and the little things can derail or trip up an interview with the media. Media interviews are more important because they are hard to come by these days. PRs are especially sensitive to what might go awry in an interview and as a result tend to focus on those hard questions.

Interviews 60

Interviews Media Fashion Report 60

Shift Communications

SEPTEMBER 23, 2016

Usually when you’re a new employee at SHIFT, your manager walks you around the office to introduce you to everyone, so we got the joke a couple of times ‘Oh, did you plan your outfits for her first day?’ Asking questions in my mind is a huge positive for a new employee. Being resourceful has several meanings. Emily Mong.

Interviews 60

Interviews Resources Writing Course 60