Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 147

Internal International Tools Software 147

PRSay

OCTOBER 2, 2017

10 at PRSA’s 2017 International Conference in Boston. That’s one of the reasons why the art of PR now requires the science of data. Data can also help communicators tell better stories. Read on to learn more about how communicators can use data to tell better stories, and draw a link between their coverage and buyer behavior.

Data 145

Data How To Storytelling Analytics 145

Business Wire

JULY 2, 2019

To better understand the implications of “robots reporting the news,” Business Wire convened an incredible panel of media experts at our New York newsroom to discuss how to responsibly and effectively apply this advanced technology to news reporting.

Technology 168

Technology Journalism Internal International 168

Onclusive

AUGUST 22, 2017

The PR pro sends thoughtful, data-backed pitches, engages with reporters on social media, sends swag (when appropriate), maintains relevant media lists, and manages all follow-through with reporters and journalists. Internal Communications. Data Journalism. Relationship building takes time. Media Training.

Media Training 397

Media Training Crisis Communications Conference Training 397

The Proactive Report

NOVEMBER 21, 2023

Here is some data provided by SparkToro for an audience that talks about nutrition and health. These platforms encompass everything from industry-specific newsletters to independent journalism collectives, providing in-depth coverage of topics often overlooked by larger publications. And these are the top five podcasts they listen to.

Newspapers 130

Newspapers Social Media Data Consumer 130

The Hoffman Agency

MARCH 6, 2023

However, I found that entering a new industry (I majored in literature and journalism) and learning how to work in the 9-5 framework caught me off guard. If you google “search data analytics,” for example, thousands of articles pop up. The post Enjoying the Ride from Intern to AAE appeared first on The Hoffman Agency.

Internal 36

Internal International Pitching Creativity 36

The Hoffman Agency

MARCH 6, 2023

However, I found that entering a new industry (I majored in literature and journalism) and learning how to work in the 9-5 framework caught me off guard. If you google “search data analytics,” for example, thousands of articles pop up. Monday quickly becomes Friday as I bounce around tasks.

Internal 36

Internal International Pitching Creativity 36

Remote PR Jobs

SEPTEMBER 25, 2023

Public relations jobs exceeded those of reporters by more than six-to-one last year, up from less than two-to-one 20 years ago, according to data from the U.S. Companies tend to hire either internal or external PR specialists to help shape and manage their image. Spin Cycle There are now 6.4 Some, like Starbucks Corp.,

Newspapers 100

Newspapers Publicity Journalism Report 100

Reputation Us

MAY 15, 2024

Stabilizing The Workforce A stable workforce contributes to the development of trust and credibility, both internally and externally. Conversely, high turnover rates can signal instability and internal issues within a company, leading to negative perceptions among consumers and investors alike.

Reputation 78

Reputation Financial Employee Survey 78

Stephen Waddington

JULY 3, 2022

After a two year hiatus an international group of public relations academics and practitioners gathered on the shores of Lake Bled in Slovenia over the past two days to share their research, ideas and thinking at the 29th International Public Relations Symposium. It’s good to be back in Bled.

Communications 129

Communications Software Internal International 129

Stephen Waddington

JANUARY 12, 2022

It covers business models, audience strategies, journalism practice, regulation, and future technologies. Three-quarters (75%) of respondents say they are confident about their company’s prospects for 2022, though fewer (60%) say the same about the future of journalism. Generational issues are a key theme.

Report 122

Report Media Journalism Privacy 122

Sword and the Script

JUNE 6, 2023

Internal comms. Staffbase, which provides an internal comms platform published release notes detailing product enhancements for Q2 2023. Among them are email personalization, chatbot reactions and enhancements to the “news channel” for internal comms. Layoffs at internal comms platform. Top challenges facing journalism.

Survey 152

Survey Software B2B Pitching 152

Business Wire

MAY 11, 2017

The Association of National Advertisers (ANA) and the USC Center for Public Relations at the Annenberg School for Communication and Journalism have released a new report that offers a candid look at how marketers plan to tackle public relations in the upcoming years.

Study 215

Study Marketing Journalism Advertising 215

ImPRessions - Crenshaw Communications

JUNE 10, 2020

And it goes without saying that you should read major news publications like the Wall Street Journal, Forbes, Inc., Data shows 63% of job seekers found new positions by tapping their network of connections! Become a virtual intern. as well as vertical pubs that match your interests. . Network network, network.

Agency 284

Agency Interviews Journalism Instagram 284

Doctor Spin

FEBRUARY 22, 2024

Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661. Improve internal communications. Gather actionable insights from data analysis and focus groups. Source: Journal of Accounting and Economics 5 Brown, L., Journal of Accounting and Economics.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Ishmael's Corner

APRIL 28, 2015

And last year Pew put out the piece “ The Growing Pay Gap Between Journalism and Public Relations ” with number crunching that highlighted the pay disparity between the two professions. To accentuate the point, we find the paper putting its data visualization talent to good use with this “insightful” chart. Can you imagine?

Journalism 60

Journalism Storytelling Exercises Fashion 60

PRSay

NOVEMBER 5, 2021

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. Understanding earned but unwanted media. Providing an opportunity to lead.

Communications 189

Communications Journalism Advertising Advertising 189

Onclusive

JANUARY 25, 2019

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. Hashtag: #IABC19.

Conference 256

Conference Content Marketing Marketing Internal 256

Stern + Associates

OCTOBER 5, 2023

A leading expert on the reform and expansion of Chinese capitalism and its interaction with the rest of the world, Rithmire offers leaders vital knowledge about the multifaceted intertwining of politics, the economy and international affairs in the global market.

Strategy 100

Strategy Government Policies Groups 100

Presspage

MAY 29, 2017

Internal communication Why do these communication problems between PR and other departments in an organization exist? Management meetings are usually all about marketing and sales, partly because those departments have lots of quantifiable data and countless tools at their disposal to generate reports for the management team.

Journalism 79

Journalism Airlines Brand Branding 79

Stephen Waddington

APRIL 6, 2022

The public relations function has an opportunity to help navigate these issues with activist groups and other internal and external stakeholders. These are the headlines from The Future of Corporate Activism report published by the USC Annenberg School for Communication and Journalism.

Publicity 105

Publicity Corporate Employee Energy 105

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2016

Journal reported that Apple’s internal communications team uncharacteristically sent reporters “favorable third-party reports about the company,” including five studies since the start of the year. Apple, usually in the driver’s seat when it comes to media relations, turned a tad defensive. At least for now.

Privacy 174

Privacy Data Government Journalism 174

Burrelles Fresh Ideas

JANUARY 30, 2024

In another incident, an Atlas Air Boeing 747 cargo plane caught fire moments into its flight from Miami International Airport on January 18. And on January 20, a Delta Air Lines Boeing 757 plane lost a nose wheel as it was taxiing for take-off from Hartsfield-Jackson Atlanta International Airport.

Ethics 97

Ethics Crisis Transportation Airlines 97

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. One of the assignments was a peer-reviewed journal article that made the case against merger and acquisition (M&A) transactions. Cision releases internal DE&I report.

Software 85

Software Pitching Internal International 85

ImPRessions - Crenshaw Communications

JANUARY 3, 2019

Senior executives who do not make themselves available for internal reviews, or who don’t participate as corporate spokespersons where needed are sending a message that the program isn’t important, which can hamstring the PR team’s efforts. There’s no buy-in at the top . The silver-bullet theory. It’s underfunded . No measure of success.

SEO 178

SEO Storytelling Product Launch Measurement 178

Wadds Inc.

JULY 3, 2022

After a two year hiatus an international group of public relations academics and practitioners gathered on the shores of Lake Bled in Slovenia over the past two days to share their research, ideas and thinking at the 29th International Public Relations Symposium. It’s good to be back in Bled.

Communications 59

Communications Software Internal International 59

Stephen Waddington

JULY 6, 2022

This analysis is based on survey data supplied by practitioners. This data in each case has been collected by a third-party research agency. Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies. Organisational Capabilities.

Publicity 167

Publicity Ethics Training Education 167

Cision

OCTOBER 6, 2016

The data brands have collected from these interactions has allowed marketers to fine-tune their marketing tactics, and how they talk to their customers. It’s a primary communications channel both internally and externally. Shared Media. Shared media is also known as social media. Owned Media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. In a recent piece I wrote on abortion , the editor required that I verify every statistic, claim, or data point with a news source or expert. This type of work is not journalism, strictly speaking. When in doubt, find another source to cite. The Check, Please!

Content Marketing 144

Content Marketing Marketing Viral Study 144

Newsfile

FEBRUARY 27, 2024

These global giants have immense reach and help propel your press release onto the international stage. Furthermore, your press releases are integrated with relevant financial data and users are alerted to important updates from press releases that match their interests. billion in revenue in fiscal 2023.

Financial 52

Financial Media Analytics Data 52

NewsWhip

JULY 21, 2021

With that in mind, here’s the data on levels of public and media interest since June 13th: Engagement has stayed consistent throughout the month, with media interest peaking slightly earlier than public interest. The Western Journal followed closely behind, with their story on the same topic garnering 617k engagements. .

Advertising 88

Advertising Advertising Measurement Sports 88

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. A colleague introduced me to Nicole Lee at an academic conference and she helped develop the survey instrument and with data analysis. – Marlene Neill. – Nicole Lee.

Publicity 150

Publicity Policies Social Media Study 150

Onclusive

JUNE 14, 2017

Yes, you can test messages effectively through A/B testing, UserTesting.com, Facebook ad campaigns, and so forth; but you can also align with your PR team to see which messages are resonating the most with the audiences who are reading articles about your brand in Business Insider, The Wall Street Journal, Inc. Magazine, and more.

Marketing 170

Marketing Measurement Trends B2B 170

The Hoffman Agency

FEBRUARY 8, 2024

The dark side of B2C: Why your customers deserve better data Jana Schubert, Associate Director, The Hoffman Agency The more a company depends on its end customers, the more it needs to invest in its own IT infrastructure. The key building blocks are secure, cross-system data integration and efficient data management.

B2C 73

B2C B2B Agency Trends 73

Solo PR Pro

JANUARY 3, 2023

To go beyond dry facts and data and find the heart of the story, ask executives and other sources questions that get them talking and allow you to probe deeper. Here's a five-step process to gather information to craft stories that stand out in internal communications and media pitches. 5 Tips for Working with the Media in 2022.

Blogging 91

Blogging Small Business Tools Journalism 91

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. How long have you been in journalism and how did you get started? Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 82

Automotive Engineering System Media 82

Cision

NOVEMBER 30, 2016

After graduating college many moons ago, I moved to California as a journalist working for International Data Group (IDG). This is a company that sits at the intersection of the things I love: software, media, marketing, communications, and journalism. Follow him on Twitter @cglynch.

Software 0

Software Media Leadership Journalism 0