NewsWhip

APRIL 27, 2023

The AI-enabled product also works to understand your preferred writing style, offer you suggestions, and provide feedback on correctness, style, tone and more. Paid #Paid is a creative marketing platform that streamlines collaboration between brands and content creators.

Tools 78

Tools Communications Pinterest Analytics 78

Mindful Marketing

OCTOBER 9, 2022

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Millions of baseball fans were recently watching televised games when they were unexpectedly hit by a pitch! Smile is a psychological horror movie featuring murders that begin and end with evil smirks.

Consumer 80

Consumer Marketing Television Viral 80

Critical Mention

JULY 28, 2018

Now starring in a dark comedy as barely-functioning alcoholic baseball announcer Jim Brockmire on IFC, we had the chance to get his insight into generating compelling content, the creative process behind Brockmire and his insider knowledge on the golden age of modern television. Q: What went into the creative process behind Brockmire?

Film 113

Film Television Creativity Google 113

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications.

Interviews 284

Interviews Radio Small Business Pitching 284

The Hoffman Agency

AUGUST 4, 2023

In fact, nearly all my peers had their sights set on film, television or music. The magic and creativity that first intrigued me faded, replaced with technicalities and monotony. Still, as much fun as it was, I craved something more creative than writing “for loops” to hash and crack passwords.

Film 36

Film Television Creativity Course 36

PR Fuel

AUGUST 7, 2018

Write the release first, edit it later. Keep the release looking good with solid writing and formatting. Never Write a Press Release Without a Plan. When it comes to press release writing, it’s easy to see it as just another task filling up your to-do list. What should you write next? Craft a great headline.

Writing 40

Writing How To Report Comparison 40

Cision

OCTOBER 9, 2015

In “ How to Profit from Aging Baby Boomers ,” Dave Bernard writes, “These 50-year-olds are nothing like the generations that came before them. For example, Cision found that retirees discuss in-room dining and on-demand television programming more than other travelers.

Travel 120

Travel Hotels Television Consumer 120

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand.

Case Study 178

Case Study SEO Film Video 178

Solo PR Pro

MARCH 26, 2019

Once upon a time—well, not that long ago—television sets had dials on them that were used to change channels. Ann Handley writes that “big and bold stories are often best told in small and specific ways.” Did these examples start creative wheels turning for you? Part of the PR challenge is to create a clear picture (i.e.,

Nonprofit 49

Nonprofit Television Writing Travel 49

Prohibition

JANUARY 30, 2019

Of course, writing press releases and pitching stories to media outlets is an important part of any PR role. As he describes: “You may be writing press stories and articles, or creating content for blogs and social media. Is working in PR a creative job? What does a job in PR involve? Is a PR job desk-based work?

Pitching 54

Pitching Media Film Enterprise 54

Cision

JUNE 29, 2015

Jeremy is also a nationally syndicated journalist and writes for Huffington Post. Still, television remains a strong contender for the source used by most Americans for news; 40 percent compared to 43 percent who gain the majority of their news online and via social media. Read Cision’s State of the Media Report 2015 today!

Comparison 120

Comparison Television Print Social Media 120

Cision

JULY 26, 2016

In this interview, David discusses the importance of good writing skills, how technology has transformed the industry and how to stand out in today’s crowded marketplace. When I worked in television (at KPIX TV, the CBS affiliate in San Francisco), the station had one fax machine. First and foremost, learn how to write.

Writing 120

Writing Engineering Journalism Analytics 120

Prohibition

JANUARY 30, 2019

Of course, writing press releases and pitching stories to media outlets is an important part of any PR role. As he describes: “You may be writing press stories and articles, or creating content for blogs and social media. Is working in PR a creative job? What does a job in PR involve? Is a PR job desk-based work?

Pitching 48

Pitching Media Film Enterprise 48

Maxim Behar

JANUARY 11, 2024

And then I get in the shower, and I put my priorities in order during the shower, because when you're alone in the shower you feel free, nobody is in your way, there's no TV, there's no morning blocks, nobody is writing to you on Messenger. However, our Public Relations business requires a lot of creativity and innovation.

Leadership 59

Leadership Social Media Creativity Ethics 59

Sword and the Script

JANUARY 3, 2023

This can include the number of times an article is shared on social media, or the number of people who see a television segment. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. Some may see irony in an AI system that writes reasonably well suggesting writing is a top skill.

Interviews 106

Interviews Publicity Technology Social Media 106

Cision

JANUARY 11, 2016

Marie Claire Creative Director & Project Runway Judge. American television host and actor. Television Critic for The Hollywood Reporter. “I Child of television. I write Act Four at the@washingtonpost’s @PostOpinions. I write about celebrity for the @LATimes. Writing and comedy. ninagarcia.

Twitter 120

Twitter Fashion Television Travel 120

Maxim Behar

NOVEMBER 23, 2020

And this will not be because advertising agencies are bad, or colleagues there are not creative. The reason is clear - advertisers are gradually withdrawing from everywhere - newspapers, television, radio to devote themselves to online media. But I want to put aside the business part and look at the creative part.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Bianchi Biz Blog

SEPTEMBER 26, 2022

I started my career at Adweek covering the television business and competing against huge established newsrooms like The New York Times and the Wall Street Journal. Now, in addition to writing and shooting video, I have the pleasure of working with more than 40 female writers, most of them new to automotive.

Meeting 76

Meeting Automotive Media Journalism 76

Sword and the Script

MAY 11, 2019

Consider your audience – you know them better than anyone else – and write quality announcements about the things your company does that matter to them. The study compared “Net Positive PR Impressions against advertising creative scores for Hotels.com and AT&T over nine-months and the results were promising. Be smart about it.

Study 146

Study Media Relations Media Measurement 146

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. Priscilla Osorio.

Communications 78

Communications Radio Sports Social Media 78

OnePitch

DECEMBER 13, 2022

That’s marketing on platforms, marketing on television. How She Writes Stories. [00:08:23] The most recent one I did is about Tiktok’s Head of Creative Agency Partnerships team, Krystle Watler. It runs the gamut. “We We [Digiday] run the gamut when it comes to covering all things digital. 00:08:23] BB: Wow.

Pitching 52

Pitching System Video Television 52

Beyond PR

SEPTEMBER 6, 2016

Although most of us were introduced to Hamill as the young Jedi Master, his career reaches far beyond the Star Wars universe to television, Broadway, video games, comic books, audio books and more. His Trickster on the 1990s television series The Flash turned him into a fan favorite that he recently reprised in the CW’s hit adaptation.

Marketing 40

Marketing Content Marketing Television Storytelling 40

Sword and the Script

MARCH 29, 2016

A poor showing of Batman on television in 1966, would turn Michael Uslan into a generational hero of a different kind, according to the Marketplace story about a boy who saved Batman. Two weeks later the noise from his PR stunt landed him a job with DC Comics …writing Batman comics. Dream Job with DC Comics.

Television 60

Television Course Newspapers Reputation 60

Sword and the Script

NOVEMBER 26, 2016

This bit of marketing trivia was revisited in a recent Marketplace story titled Big Soda and the Rise of Product Placement (audio): “Product placement has become so commonplace in television and movies that audiences can barely recognize it anymore. It’s true in war and it might be true in business.

Brand 60

Brand Branding Content Marketing Film 60

Landis PR

MAY 28, 2024

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Waxing UnLyrical

NOVEMBER 25, 2010

He spent Thanksgiving with the television, a frozen meal and a card table. the Macy’s Thanksgiving Parade became a familiar sight on television (no football for me, thank you very much). I spent the entire holiday glued to my laptop and the television (once the U.S. In 2003, when we made the big move from California to D.C.,

Hotels 89

Hotels Television Twitter Facebook 89

Maxim Behar

JULY 5, 2023

Because up until now, and up until 15 years ago, we also had online media, we had websites, we went there to write, but social media has given us this sense of interactivity, meaning we can respond, we can get a response, we can have a conversation, we can share pictures, videos, something that wasn't possible before.

Radio 52

Radio Hotels Course Social Media 52

PRSay

AUGUST 12, 2016

This is such a great opportunity for newsmakers and storytellers alike as PR professionals can get creative with who they partner with to communicate their stories. Communication, writing and critical thinking skills are what I look for most in a prospective hire.

Storytelling 60

Storytelling Social Media Sports Strategy 60

PR Conversations

AUGUST 7, 2014

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction.

Publicity 87

Publicity Ethics Technology Government 87

Maxim Behar

APRIL 2, 2024

Radio and television, the electronic media that came after the press, were constituted in the same fashion as print media — they had different channels for delivering their messages. Yes, we can still write press releases and use communication channels to send our messages. However, those channels are of an entirely different type.

Print 64

Print Social Media Web Television 64

Maxim Behar

NOVEMBER 15, 2023

People who work in this area are the ones who invent new creative products and influence the hearts and minds of millions. The creativity comes from the way you describe it to people so that they can understand it. However, our business is closely related to creativity and open-mindedness. Maxim: I don't think there is black PR.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Sword and the Script

JUNE 26, 2018

Whereas second screen devices distract from television shows or even conversations, listening is one of the few consumption activities we can do while engaged in another: commuting, exercising or doing chores. The interviews home in on the subject matter – rather than ask “what inspired you to write the book.” 3) Marketing Smarts .

Marketing 90

Marketing B2B Interviews Content Marketing 90

Mark My Words

MAY 3, 2022

But Sibley says that Netflix’s comms teams need to build a brand that people can “respect and align with” and “tell the other side of Netflix – more storytelling about the quality programming that they invest in globally” Borkowski agrees that bigger gestures could be made, not least within the creative community.

Film 60

Film Advertising Advertising Consumer 60

ZudePR

JUNE 6, 2016

I'm writing a blog post on how the best communicators "go deep" and get stuff done. Sometimes, I feel like it would be so much easier to stop writing my Weekly Marketing Skinnies, but I can't – it's addicting to be in the know :O). Prioritising is important; I can write a to-do list for the day that’s easily more than 50 items long.

Writing 114

Writing Social Media SEO Blogging 114

Beyond PR

AUGUST 23, 2016

An SMT can be an ideal way to secure editorially placed media for your campaign and start building broadcast buzz,” writes Stephanie Rittenhouse, Manager, Media Relations at MultiVu, in Beyond Broadcast: Extending the Reach of Your Media Tour & Maximizing Results. Timing is everything!

Marketing 40

Marketing Media Radio Local 40

ISEBOX

JANUARY 14, 2016

Remember in Back to the Future where Marty gets asked by his 1955 family if he has a TV, and he says “Of course we do, we have two of them,” to which his grandmother replies,”Oh, he’s just teasing, nobody has two televisions.” Inspiring content will own the message, and write the story. Similar here.

Blogging 0

Blogging How To Video Course 0

Mindful Marketing

APRIL 19, 2019

’ Perhaps that reasoning was behind a television series that gets a laugh over God. ” Another offered similar praise, “I think this is a creative and fantastic TV show which will be one of the greatest sitcoms.” The writing was bad without one good joke. I cannot wait to watch more.”

Film 55

Film Television Exercises Course 55